UK re­tail in­dus­try hit by bad weather; sales dive 10.1%

Apparel Online - - Retail Current -

Re­tail sales in the UK dur­ing the month of March 2018 were badly hit due to the un­favourable weather con­di­tions, stated BDO High Street Sales Tracker in its lat­est re­port. Dur­ing the pe­riod un­der re­view, a 10.1% de­cline in com­pa­ra­ble re­tail sales was re­ported. This is worst fig­ure since Novem­ber 2008 when re­tails sale suf­fered due to heavy snow­fall and fi­nan­cial cri­sis in the re­gion. At one point of time in the month un­der re­view, the com­pa­ra­ble sales de­clined by ap­prox­i­mately 30%, the worst ever drop the in­dus­try has re­ported so far. Win­ter storms took mas­sive toll on phys­i­cal re­tail store sales when the re­tail­ers were ex­pect­ing con­sumer’s pos­i­tive re­sponse with the ar­rival of fresh Spring col­lec­tions.

Mother’s Day, which was in the sec­ond week of the month, brought a lit­tle respite for the in­dus­try as it re­ported a 2.42% in­crease in sales. But, the suc­cess did not last long as the ap­palling win­ter weather kept haunt­ing the sec­tor in the third and fourth weeks. The third and fourth weeks also re­ported a 9.28% and 11.68% de­cline in in-store sales, re­spec­tively. The re­port­ing month wit­nessed a 12.7% de­cline in phys­i­cal store com­pa­ra­ble fash­ion sales as com­pared to just 0.8% de­cline in the same pe­riod a year ago, the re­port added. On­line re­tail sales, how­ever, re­ported an 11% in­crease in com­pa­ra­ble sales in March. Over­all, March 2018 re­ported the low­est monthly growth since De­cem­ber 2015 in the UK. BDO be­lieves that while some con­sumers would have shifted their shop­ping on­line as they were un­able to get to stores, many avoided plac­ing on­line or­ders al­to­gether over con­cerns that de­liv­er­ies would not make it through.

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