Men’s Fashion: The Mega Trend Round-up for Spring/ Summer 2019
For Spring/Summer 2019
It is an exciting time to be in menswear, as we have continuously been championing these past few seasons…, and the runway showcases of men’s S/S ’19, provide us with ample proof to chew on. Streetwear is becoming mainstream, courtesy Virgil Abloh debuting at Louis Vuitton; Maison Margiela is campaigning men’s couture; man bags are a thing, and bermuda shorts are becoming elegant… With so much buzz about fashion town, it’s hard to not notice the huge shifts occurring in the menswear market.
Designers and high-fashion brands are racing to get a piece of the millennial and Gen Z pie by inventing new and innovative styles, techniques and narratives to break free from the monotony and rigidity that has been surrounding men’s fashion in the past. A lighter, more playful and pervasive mood is afloat the masculine segment with a sound focus on functionality and performance, casual cool, and hi tech materials. Read on to discover the top 10 trends set to dictate the future of menswear fashion in S/S ’19…