Fabindia to Launch Experience Centers Across India
Following the success of its three Experience Centers in New Delhi, Bengaluru and Mumbai, Fabindia plans to launch more such formats in various cities in India.
The brand recently launched an Experience Center in Gurugram with an aim to provide an alternative shopping experience to its customers by shifting from mere transactions to a more interactive experience. In addition to its signature product offerings, the Fabindia Experience Center houses a Fabcafé, Tugbug and an Alteration Studio.
With 283 stores across 101 cities in India and 14 international stores, Fabindia Overseas Pvt. Ltd is India’s largest retail platform for a wide range of products produced by artisans living largely in rural areas.