What, according to you, are the top sustainable trends in the beauty industry?

I think sustainable beauty is the fashion of the hour, especially with millennials and Genx. And it makes perfect sense.

If I was going to buy something, I would want to make sure it doesn’t have a negative impact on the environment. Oriflame is at the forefront in this regard. We derive inspiration from around the world in terms of trends, and so forth. For instance, to get rid of the parabens and plastic particles in shower gels, we use natural exfoliants.