ZF ups localisation in India

ZF Friedrichshafen AG, the global leader in driveline and chassis technology as well as active and passive safety technology, is aiming to strengthen its presence in India. With the expansion of its operations in India, ZF is well prepared to effectively meet local market requirements and provide its customers with the most innovative and high quality products, solutions and services. India being considered as the prime destination for low cost products, localisation has been the biggest challenge for ZF. The major challenges faced are the manufacturing technology, meeting the highest quality standards and the low volume within the scope of low cost. As such, ZF says it has streamlined its efforts in this direction in order to achieve the highest quality standards and the degree of performance that today’s market demands.

Suresh KV, President, ZF India said, “With the inauguration of 2 manufacturing plants in a rather short span, we intend to strengthen ZF’s presence in India. Riding the ‘Make in India’ wave, we are consistently streamlining our efforts towards the localisation of our products to perfectly fit the needs of our customers while maintaining the highest quality standards and futuristic technology. In the coming years, we hope to make India a sourcing hub for ZF’s global portfolio.” Over the past few years, ZF has worked very closely with its suppliers teamed with German engineering to deliver quality products and services and has also been successful in localising a sizeable percentage of its products. With a focus on expanding the market, ZF’s off-highway products also cater to other market segments like the pick and carry crane and self-loading concrete mixers. Meanwhile, with a view to establish ZF in India as a sourcing hub for ZF’s global portfolio, and to constantly innovate and provide top-notch products to its customers, the company is developing products that are futuristic.