Grundfos Pumps ventures into auto painting and pre-treatment segment
Grundfos Pumps India, leading pump manufacturers, offers updated solutions for automotive industries quenching the pumping needs of them. Recently the company has incepted to supply pumps for painting division of automobile industry. There are lot of sub processes in painting process which requires intense pump’s attention. The company has an established market in the automobile industry but supplying pumps to painting industry is a recent venture. The innovation lines of the company are poised and the company has branches in many countries because of the acquisition standards they follow.
Speaking about entering in the painting industry Shankar Rajaram, Head – Industry (North and South), Grundfos India averred that, “In automobile industry 25% of pumps consumption is through painting industry. This gives us a good volume of pump outflow nevertheless we have entered very recently in this industry. We started supplying pumps to small OEMs but now we have started targeting bigger brands too. In this industry we are focusing to supply pumps to pretreatment and washing processes. We also target energy consumption to be less as that is the major hiccup of OEMs.” The cry of the hour especially in terms of automobile industry is to reduce the water and power consumption and the pump major equally tries to contribute focusing on the technical inputs to be embellished in their pumps. Also they are contemplating on the material usage.
Statistical schemata gives us insights on the amount of water consumed per car before it gets rolled out as a built-in unit. The consumption now is figured as 500 litres per car against the usage of 1000+ litres few years before. This is achieved with lot of technical inputs and lateral inputs in the pumps. The motto is to further reduce the consumption of water and other energy requisites. Speaking about the organisation as environmentally driven Shankar denoted that, “We keep chanting innovation mantra and weighing primarily the innovation in technology to reduce energy consumption. Coin for future but put sustainability first is coming under the purview of our thought process.”
The company has its establishments in Europe, Middle East, Africa (EMEA), China and Asia Pacific region. As it clocks commendable profit and client base in China the country is excluded from Asia pacific region and distinctively shown. The products manufactured by the company across disciplines are circulation pumps, water booster pumps, submersible pumps, industrial pumps and dosing pumps. The company is listed in the top 5 brands globally and they are not only into supplying pumps but the entire system with motors and also the technicalities with frequency driven systems. They have received UN award for their solar driven submersible pumps and to highlight this pump could run without any human intervention.
Grundfos India also takes care of sales in Bhutan, Bangladesh and Maldives. One of their products vertical in-line multistage pump is the most duplicated product in the world. The product is conceived, designed and developed by the company which has various applications. High pressure machine tool pump which is used predominantly in auto industries is also their offspring. The Indian plant takes care of assembly operations with a localisation level of 25-30%. The material usage for making pumps differs between cast iron