Ea­ton of­fers ro­bust, re­li­able, ef­fi­cient trans­mis­sions to cus­tomers in In­dia: Shan­dar Alam

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Ea­ton, a global power man­age­ment tech­nol­ogy leader for over 100 years, helps its cus­tomers man­age elec­tri­cal, hy­draulic and me­chan­i­cal power more re­li­ably, ef­fi­ciently, safely and sus­tain­ably with its en­ergy-ef­fi­cient prod­ucts and ser­vices. With over 98,000 em­ploy­ees, it is do­ing busi­ness in more than 175 coun­tries. In­dia is a ma­jor mar­ket for Ea­ton and forms a key part of its over­all busi­ness strat­egy. With over 5500 em­ploy­ees, 7 man­u­fac­tur­ing sites, pres­ence in 18 key lo­ca­tions, 2 decades of proven ca­pa­bil­i­ties and cus­tomer en­gage­ments, Ea­ton is uniquely po­si­tioned to play a dis­tinct part in In­dia’s new growth story. “Our In­dia Pro­fes­sional Ser­vices Cen­ter’s spec­trum of ca­pa­bil­i­ties from a sin­gle in­te­grated fa­cil­ity in Pune is en­abling Ea­ton glob­ally to in­no­vate, con­tin­u­ously to im­prove pro­cesses, make ef­fec­tive de­ci­sions, strengthen cus­tomer fo­cus and cre­ate value and com­pet­i­tive ad­van­tage by en­gag­ing di­verse skill-sets of over 2000 em­ploy­ees. The Ea­ton In­dia In­no­va­tion Cen­ter, lo­cated at Ma­garpatta City in Pune, with its 1500-strong en­gi­neer­ing work­force, is driv­ing cut­ting-edge R&D projects for all of Ea­ton’s global busi­nesses,” Shan­dar Alam, Man­ag­ing Direc­tor, Ve­hi­cle and Hy­draulics, In­dia, Ea­ton, told Auto Com­po­nents In­dia. The ex­cerpts:

Q: What are the di­verse ar­eas and prospects of Ea­ton’s ve­hi­cle busi­ness in In­dia?

Alam: Ea­ton’s Ve­hi­cle busi­ness in In­dia is fast emerg­ing as a re­li­able part­ner of all ma­jor OEMs in the coun­try. Our Ve­hi­cle busi­ness has 3 state-of-theart man­u­fac­tur­ing fa­cil­i­ties. The Ran­jan­gaon fa­cil­ity man­u­fac­tures trans­mis­sions and parts for com­mer­cial ve­hi­cles; and the plants at Ahmednagar and Nashik pro­duce au­to­mo­tive en­gine valves and valve ac­tu­a­tion prod­ucts. With our wide range of ve­hi­cle tech­nolo­gies and so­lu­tions, which in­clude medium and heavy duty trans­mis­sions, valve and valve ac­tu­a­tion prod­ucts, torque con­trol prod­ucts and Su­per­charg­ers, and an ex­pand­ing after­mar­ket and ser­vice net­work, Ea­ton is well po­si­tioned to pro­vide safe, sus­tain­able, ef­fi­cient and re­li­able so­lu­tions to its cus­tomers in In­dia. Ea­ton’s lead­er­ship in this highly com­pet­i­tive mar­ket sce­nario is at­trib­uted to its in-depth un­der­stand­ing cus­tomer needs and of­fer­ing lo­cal­ized and cus­tom­ized so­lu­tions to its di­verse cus­tomer and en­duser base spread­ing across the coun­try.

Q: How im­por­tant is the In­dia mar­ket for Ea­ton’s ve­hi­cle busi­ness?

Alam: For Ea­ton, In­dia is a very strate­gic mar­ket. Ea­ton’s Ve­hi­cle busi­ness has been pro­vid­ing lead­ing-edge tech­nolo­gies and com­po­nents that en­hance power and fuel ef­fi­ciency and make trans­porta­tion safer and more re­li­able. Ea­ton’s Ve­hi­cle busi­ness in In­dia is about a decade old. Ran­jan­gaon, Pune is our first green­field plant from where we started our trans­mis­sions busi­ness in the coun­try with many lead­ing OEMs – with whom we are en­gaged even to­day. At our Ran­jan­gaon plant we make medium and heavy duty trans­mis­sions and its com­po­nents. Busi­ness in In­dia has seen sig­nif­i­cant cus­tomer en­gage­ment in last 10 years. To­day we can proudly say that Ea­ton has more than 100,000 trans­mis­sions present on In­dian roads made at our Ran­jan­gaon plant.

Over the last few years Ea­ton’s share has gone up sig­nif­i­cantly

and the rea­son is rather sim­ple, we un­der­stand the mar­ket needs. With new reg­u­la­tions you need more re­li­able, ro­bust and ef­fi­cient prod­ucts and that is where Ea­ton plays a very im­por­tant role. With so much of ac­tion hap­pen­ing in In­dia around axle load, in­creas­ing horse­power; the power re­quire­ments gain tremen­dous fo­cus and that is where we of­fer value to our cus­tomers and end-users. Sim­i­larly on the pas­sen­ger car side, through our 2 man­u­fac­tur­ing plants for en­gine air man­age­ment prod­ucts, we are ac­tively en­gag­ing with auto man­u­fac­tur­ers – sup­ply­ing valves and valves ac­tu­a­tion prod­ucts that are fully com­pli­ant with the cur­rent norms and help OEMs de­sign their BS VI com­plied en­gines as well.

Q: What are the pri­or­i­ties for Ea­ton’s ve­hi­cle busi­ness in In­dia?

Alam: In the past 2 decades, the ve­hi­cle com­po­nent in­dus­try in In­dia has demon­strated con­sis­tent global com­pet­i­tive­ness. The coun­try’s ve­hi­cle ecosys­tem has also shown steady ad­vances in the re­cent times with re­spect to qual­ity, range, agility to­wards changes in reg­u­la­tory frame­work, tech­nol­ogy adop­tion and manpower de­vel­op­ment at a com­pet­i­tive price, and flex­i­bil­ity. The chang­ing mar­ket re­al­i­ties in the west­ern and other key re­gions are pre­sent­ing a tan­gi­ble op­por­tu­nity for the com­po­nent man­u­fac­tur­ers in In­dia to build a new iden­tity with greater strate­gic em­pha­sis on in­no­va­tion, lo­cal­iza­tion, di­ver­si­fi­ca­tion and sup­ply chain de­vel­op­ment.

Ea­ton’s Ve­hi­cle busi­ness in In­dia con­tin­ues to fo­cus on ad­dress­ing the end-mar­ket needs and pro­vid­ing tai­lor-made so­lu­tions for some of the most de­mand­ing In­dian ap­pli­ca­tions. Our prod­ucts for the com­mer­cial ve­hi­cle in­dus­try in fo­cus in­clude man­ual trans­mis­sions, AMT and clutches. We are com­mit­ted to pro­vid­ing ro­bust, re­li­able and ef­fi­cient trans­mis­sions to our cus­tomers and end-users in In­dia and the plan is to have deeper mar­ket pen­e­tra­tion by port­fo­lio ex­pan­sion, tar­get­ing ad­di­tional ap­pli­ca­tions and OEMs.

We also con­tinue to ex­pand our au­to­mo­tive of­fer­ings like en­gine valves, valve ac­tu­a­tions, en­gine brakes, fuel emis­sion so­lu­tions, torque con­trols and su­per­charg­ers for var­i­ous ap­pli­ca­tions for the In­dian au­to­mo­tive in­dus­try. With the grow­ing cus­tomer base of Ea­ton’s trans­mis­sions in In­dia, we also see ex­cit­ing op­por­tu­ni­ties in fur­ther im­prov­ing our end-user con­nect. We are fo­cused on con­sis­tently ex­pand­ing our after­mar­ket busi­ness and ser­vice net­work across the coun­try.

Ea­ton Au­tho­rized Ser­vice Cen­ters (EASCs) have been set up at strate­gic lo­ca­tions

to ser­vice trans­port and lo­gis­tics ser­vice-providers as well as OEMs. To­day, we have 13 com­pletely func­tional EASCs across In­dia and are con­tin­u­ously strength­en­ing our after­mar­ket channels with the ad­di­tion of more EASCs and field tech­ni­cians. Ea­ton is also in­vest­ing sub­stan­tially in field train­ing. As on date, more than 5,000 tech­ni­cians at OEMs and deal­er­ships across the coun­try have been trained by Ea­ton.

Q: How rel­e­vant is Ea­ton’s in­no­va­tive in­dus­try-lead­ing trans­mis­sion tech­nolo­gies for In­dia? What are the new of­fer­ings?

Alam: Ea­ton has a var­ied range of of­fer­ings to suit the pre­cise and unique needs of cus­tomers and end-users and ad­dress colos­sal changes in the reg­u­la­tory en­vi­ron­ment. Our Ul­traShift PLUS AMT has been de­signed with the driver com­fort in mind and it of­fers the per­for­mance and ver­sa­til­ity of a man­ual trans­mis­sion with the sim­plic­ity of au­to­matic de­signs. They re­duce wear and tear on the driv­e­line, pre­vent driv­e­train dam­age, and en­hance ve­hi­cle per­for­mance and ma­neu­ver­abil­ity. Ul­traShift PLUS PV trans­mis­sion makes buses eas­ier to drive by pro­vid­ing a sim­pli­fied driver in­ter­face and un­matched low-speed con­trol and sta­bil­ity even on the most ex­treme duty cy­cles. It of­fers these per­for­mance ben­e­fits while of­fer­ing sig­nif­i­cant value to end users, in­clud­ing re­duced main­te­nance costs, sim­pli­fied ser­vice re­quire­ments and up to 19% fuel econ­omy im­prove­ments vs. con­ven­tional au­to­mat­ics and 3-8% over Man­ual trans­mis­sion. Ea­ton’s Ad­vanced Con­trols en­able in­tel­li­gent shift se­lec­tion us­ing grade, weight and throt­tle in­for­ma­tion to cal­cu­late the most ef­fi­cient and ef­fec­tive shift points. Ad­di­tional fea­tures in­clude, hill start aid, skip shifts and faster shifts with smooth en­gage­ment re­sult­ing in least torque in­ter­rupt, pro­vid­ing an ex­cep­tion­ally com­fort­able ride to the pas­sen­gers and driv­ers.

Ea­ton AMT with a par­al­lel hy­brid sys­tem in­cor­po­rates an elec­tric mo­tor/gen­er­a­tor lo­cated be­tween an au­to­mated clutch and in­put of the trans­mis­sion. Us­ing Ea­ton’s patented hy­brid sys­tem con­trols, the sys­tem re­cov­ers and stores en­ergy nor­mally lost dur­ing brak­ing into bat­ter­ies. When elec­tric torque is blended with en­gine torque, the stored en­ergy is used to im­prove fuel econ­omy.

The SmartAd­van­tage Pow­er­train has proven to be the most fuel-ef­fi­cient pow­er­train in the truck­ing in­dus­try. In this deeply in­te­grated pow­er­train the en­gine and trans­mis­sion share crit­i­cal data, de­ter­min­ing the torque re­quired to de­liver the power level that driv­ers need and op­ti­mizes shift­ing based on grade, ve­hi­cle weight, en­gine torque and throt­tle po­si­tion. The re­sult is er­ror-free, guess-proof shift­ing, mak­ing ev­ery driver in your fleet as ef­fi­cient as your best driver. Er­ror-free, guess-proof shift­ing makes ev­ery driver in the fleet as ef­fi­cient as the best driver.

With the In­dian gov­ern­ment’s de­ci­sion to in­crease the max­i­mum axle load of heavy ve­hi­cles by 20-25%, equip­ping com­mer­cial ve­hi­cles with a ro­bust trans­mis­sion has be­come the need of the hour. With the use of the right heavy duty trans­mis­sion with more load bear­ing ca­pac­ity, this move can turn out to be a big boost to the lo­gis­tics and truck­ing in­dus­try. Ea­ton’s ES-9306 6-speed has all the ca­pa­bil­i­ties to meet de­mand­ing ap­pli­ca­tion re­quire­ments such as these. It has been spe­cially de­signed to de­liver op­ti­mal per­for­mance for busi­nesses in emerg­ing mar­kets such as In­dia that use ap­pli­ca­tions in­volv­ing heavy over­load­ing and un­der­pow­ered en­gines.

Our ES-11309 9-speed man­ual trans­mis­sion is a light weight man­ual range trans­mis­sion spe­cially de­signed for heavy­duty ap­pli­ca­tions like 6X4 trac­tor trail­ers and deep min­ing tip­pers. Its high over­all ra­tio en­sures bet­ter start abil­ity and ma­neu­ver­abil­ity. It has Ea­ton patented syn­chro­niz­ers for easy shift­ing and longer life. The ES-11309 has nee­dle roller bear­ings in clutch hous­ing for smoother clutch ac­tu­a­tion in dusty ‘off-road’ ap­pli­ca­tions.

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