CES 2019 sets the world abuzz with in­no­va­tive tech­nolo­gies

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CES 2019, held from Jan­uary 7 to 11 in Las Ve­gas, USA, demon­strated the bright fu­ture made pos­si­ble by the next gen­er­a­tion of tech­nol­ogy in­no­va­tion that fuel the ex­pan­sion of tech­nol­ogy into new ar­eas such as ve­hi­cle tech, 5G, ar­ti­fi­cial in­tel­li­gence, smart cities, resilience, sports, dig­i­tal health and more. At CES 2019, owned and pro­duced by the Con­sumer Tech­nol­ogy As­so­ci­a­tion (CTA), more than 4,500 ex­hibitors show­cased the lat­est tech in­no­va­tions to some 180,000 at­ten­dees across more than 2.9 mil­lion net sqft of ex­hibit space. From global brands to vi­sion­ary star­tups, these com­pa­nies set the world abuzz with the prom­ise of tech­nol­ogy.

“CES show­cased the power of in­no­va­tion to solve global prob­lems and im­prove lives around the world,” said Gary Shapiro, Pres­i­dent and CEO, CTA. “The pas­sion, ideas and busi­ness con­nec­tions at CES made this the most sig­nif­i­cant global tech event – and the most in­spi­ra­tional week of the year,” he said. “Ev­ery busi­ness must now em­brace tech­nol­ogy to suc­ceed,” said Karen Chupka, Ex­ec­u­tive Vice Pres­i­dent, CES. “And com­pa­nies like Proc­tor & Gam­ble, John Deere and Raytheon proved that at CES 2019,” Chupka said.

The CES 2019 key­note stage fea­tured some of the big­gest names in tech­nol­ogy, in­clud­ing AMD, AT&T Com­mu­ni­ca­tions, IBM, LG and Ver­i­zon. CTA re­leased its 2019 In­ter­na­tional In­no­va­tion Score­card grad­ing coun­tries on how well they sup­port in­no­va­tion, and an­nounced it will in­vest $10 mil­lion in ven­ture firms and funds fo­cused on women, peo­ple of colour and other un­der­rep­re­sented star­tups and en­trepreneurs. CTA also re­leased its new­est book, Ninja Fu­ture, ex­plor­ing the skills needed to re­main com­pet­i­tive in the rapidly-chang­ing fu­ture.

CES was the only show where the en­tire 5G ecosys­tem – the back­bone for trans­porta­tion, vir­tual re­al­ity, sports tech­nol­ogy and dig­i­tal health – came to­gether. “5G will change ev­ery­thing and it is the prom­ise of so much more than what we have seen from wire­less tech­nol­ogy,” Hans Vest­berg, CEO, Ver­i­zon, said dur­ing his key­note. Fel­low keynoter John Dono­van, CEO of AT&T Com­mu­ni­ca­tions, dis­cussed the com­pany’s re­cent launch of its 5G Evo­lu­tion net­work.

CES 2019 was also a tur­bocharged mo­bil­ity show, with 11 of the world’s lead­ing car man­u­fac­tur­ers high­light­ing the fu­ture of trans­porta­tion – in­clud­ing an air taxi from Bell He­li­copter and an elec­tric mo­tor­cy­cle from Har­ley-David­son. Self-driv­ing tech­nol­ogy will save lives, en­able greater ac­ces­si­bil­ity and im­prove pro­duc­tiv­ity.

The event show­cased that ar­ti­fi­cial

in­tel­li­gence will in­flu­ence ev­ery as­pect of hu­man life. IBM Chair­man, Pres­i­dent and CEO Ginni Rometty’s open­ing key­note ex­plored how AI will prove that data is the “world’s great­est nat­u­ral re­source,” en­abling rev­o­lu­tions from smart cities to health care, trans­porta­tion to ro­bot­ics. Dur­ing Rometty’s key­note, Delta CEO, Ed Bas­tian and Wal­mart EVP of Food, Charles Red­field shared ex­am­ples of AI and blockchain tech­nol­ogy in their busi­nesses.

The CES Sports Zone show­cased the en­tire sports tech ecosys­tem – in­no­va­tions in smart venues, train­ing, vir­tual and augmented re­al­ity and eS­ports cre­at­ing im­mer­sive con­tent that will change the way peo­ple play, watch and ex­pe­ri­ence sports. Twit­ter CEO Jack Dorsey and NBA Com­mis­sioner Adam Sil­ver dis­cussed how their part­ner­ship proves so­cial me­dia can pro­mote fan en­gage­ment, and the Gamespot eS­ports truck fea­tured 10 gam­ing kiosks for both pro­fes­sional gamers and at­ten­dees to show­case their skills.

CES brought to­gether con­tent cre­ators, Hollywood, the ad­ver­tis­ing in­dus­try, me­dia and lead­ing CMOs – such as Proc­tor & Gam­ble’s Marc Pritchard, IBM’s Michelle Peluso, Unilever’s Keith Weed – to ex­plore the fu­ture of brand mar­ket­ing and en­ter­tain­ment. Ex­hibits and con­fer­ence ses­sions ex­plored the ef­fect of AI on mar­ket­ing and con­sumer en­gage­ment, mo­bile and over-the-top video, and con­tent con­sump­tion.

Eureka Park, the home for star­tups at CES, fea­tured more than 1,200 com­pa­nies from over 50 coun­tries of­fer­ing dis­rup­tive in­no­va­tions, at­tract­ing in­vestors and big-name brands. This year Eureka Park – which has launched suc­cess­ful com­pa­nies in­clud­ing Ring, Ben­jilock and LifeFuels – in­cluded a pitch com­pe­ti­tion, spon­sored by the Con­sumer Tech­nol­ogy As­so­ci­a­tion Foun­da­tion and AARP.

Dig­i­tal health tech­nolo­gies were a ma­jor theme, and at­ten­dees ex­pe­ri­enced the lat­est ad­vances and trends in health care. Over 260 doc­tors and other health pro­fes­sion­als at­tended the Dis­rup­tive In­no­va­tions in Health Care con­fer­ence, which of­fered Con­tin­u­ing Med­i­cal Ed­u­ca­tion (CME) cred­its at CES for the first time. Re­silient tech­nolo­gies will keep the world healthy, safe, warm, pow­ered, fed and se­cure. Sus­tain­able tech­nolo­gies from com­pa­nies in­clud­ing YOLK and Zero Mass Wa­ter will pro­duce ef­fi­cient en­ergy so­lu­tions and help pro­vide drink­ing wa­ter to de­vel­op­ing na­tions, while re­duc­ing the global car­bon foot­print. Oth­ers like Higher Ground Tech­nolo­gies keep us con­nected any­where in the world.

In ad­di­tion to the CES Cor­po­rate Key­notes, the CES 2019 con­fer­ence pro­gramme fea­tured in­dus­try lead­ers and vi­sion­ar­ies on more than 250 ses­sions fo­cused on dis­rup­tive in­dus­try trends that will shape the fu­ture of con­sumer tech­nol­ogy.

Dur­ing the ses­sion, “AI Use Cases: Health, Mo­bil­ity and Cy­ber se­cu­rity,” ex­ec­u­tives from USAA, Philips and Veoneer de­tailed op­por­tu­ni­ties with AI as the tech­nol­ogy ad­vances. The panel also iden­ti­fied sev­eral chal­lenges in its use to solve press­ing prob­lems in health care, mo­bil­ity and cy­ber se­cu­rity. The need for high qual­ity and clean data emerged as an im­por­tant pri­or­ity to sup­port the growth and evo­lu­tion of AI in solv­ing prob­lems.

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