CES 2019 sets the world abuzz with innovative technologies
CES 2019, held from January 7 to 11 in Las Vegas, USA, demonstrated the bright future made possible by the next generation of technology innovation that fuel the expansion of technology into new areas such as vehicle tech, 5G, artificial intelligence, smart cities, resilience, sports, digital health and more. At CES 2019, owned and produced by the Consumer Technology Association (CTA), more than 4,500 exhibitors showcased the latest tech innovations to some 180,000 attendees across more than 2.9 million net sqft of exhibit space. From global brands to visionary startups, these companies set the world abuzz with the promise of technology.
“CES showcased the power of innovation to solve global problems and improve lives around the world,” said Gary Shapiro, President and CEO, CTA. “The passion, ideas and business connections at CES made this the most significant global tech event – and the most inspirational week of the year,” he said. “Every business must now embrace technology to succeed,” said Karen Chupka, Executive Vice President, CES. “And companies like Proctor & Gamble, John Deere and Raytheon proved that at CES 2019,” Chupka said.
The CES 2019 keynote stage featured some of the biggest names in technology, including AMD, AT&T Communications, IBM, LG and Verizon. CTA released its 2019 International Innovation Scorecard grading countries on how well they support innovation, and announced it will invest $10 million in venture firms and funds focused on women, people of colour and other underrepresented startups and entrepreneurs. CTA also released its newest book, Ninja Future, exploring the skills needed to remain competitive in the rapidly-changing future.
CES was the only show where the entire 5G ecosystem – the backbone for transportation, virtual reality, sports technology and digital health – came together. “5G will change everything and it is the promise of so much more than what we have seen from wireless technology,” Hans Vestberg, CEO, Verizon, said during his keynote. Fellow keynoter John Donovan, CEO of AT&T Communications, discussed the company’s recent launch of its 5G Evolution network.
CES 2019 was also a turbocharged mobility show, with 11 of the world’s leading car manufacturers highlighting the future of transportation – including an air taxi from Bell Helicopter and an electric motorcycle from Harley-Davidson. Self-driving technology will save lives, enable greater accessibility and improve productivity.
The event showcased that artificial
intelligence will influence every aspect of human life. IBM Chairman, President and CEO Ginni Rometty’s opening keynote explored how AI will prove that data is the “world’s greatest natural resource,” enabling revolutions from smart cities to health care, transportation to robotics. During Rometty’s keynote, Delta CEO, Ed Bastian and Walmart EVP of Food, Charles Redfield shared examples of AI and blockchain technology in their businesses.
The CES Sports Zone showcased the entire sports tech ecosystem – innovations in smart venues, training, virtual and augmented reality and eSports creating immersive content that will change the way people play, watch and experience sports. Twitter CEO Jack Dorsey and NBA Commissioner Adam Silver discussed how their partnership proves social media can promote fan engagement, and the Gamespot eSports truck featured 10 gaming kiosks for both professional gamers and attendees to showcase their skills.
CES brought together content creators, Hollywood, the advertising industry, media and leading CMOs – such as Proctor & Gamble’s Marc Pritchard, IBM’s Michelle Peluso, Unilever’s Keith Weed – to explore the future of brand marketing and entertainment. Exhibits and conference sessions explored the effect of AI on marketing and consumer engagement, mobile and over-the-top video, and content consumption.
Eureka Park, the home for startups at CES, featured more than 1,200 companies from over 50 countries offering disruptive innovations, attracting investors and big-name brands. This year Eureka Park – which has launched successful companies including Ring, Benjilock and LifeFuels – included a pitch competition, sponsored by the Consumer Technology Association Foundation and AARP.
Digital health technologies were a major theme, and attendees experienced the latest advances and trends in health care. Over 260 doctors and other health professionals attended the Disruptive Innovations in Health Care conference, which offered Continuing Medical Education (CME) credits at CES for the first time. Resilient technologies will keep the world healthy, safe, warm, powered, fed and secure. Sustainable technologies from companies including YOLK and Zero Mass Water will produce efficient energy solutions and help provide drinking water to developing nations, while reducing the global carbon footprint. Others like Higher Ground Technologies keep us connected anywhere in the world.
In addition to the CES Corporate Keynotes, the CES 2019 conference programme featured industry leaders and visionaries on more than 250 sessions focused on disruptive industry trends that will shape the future of consumer technology.
During the session, “AI Use Cases: Health, Mobility and Cyber security,” executives from USAA, Philips and Veoneer detailed opportunities with AI as the technology advances. The panel also identified several challenges in its use to solve pressing problems in health care, mobility and cyber security. The need for high quality and clean data emerged as an important priority to support the growth and evolution of AI in solving problems.