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Curb­ing drunk driv­ing

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JOHNNY WALKER launched a new ini­tia­tive in In­dia last month called The Jour­ney. Its main aim was to teach driv­ers about the dan­gers of drink­ing and driv­ing. Also, en­cour­ag­ing peo­ple in In­dia to #JOINTHEPAC­T with Mika Häkki­nen, the com­pany’s global re­spon­si­ble drink­ing am­bas­sador and twotime For­mula One World Driv­ers’ cham­pion. Häkki­nen drove around with con­test win­ners in Mum­bai and se­lected guests in Gu­ru­gram in the Ca­paro T1 su­per­car while ed­u­cat­ing them to never drink and drive.

Johnny Walker The Jour­ney places great im­por­tance on Re­spon­si­ble Drink­ing and #JOINTHEPAC­T has been spear­headed by Mika Häkki­nen for 10 years. In In­dia, one road ac­ci­dent oc­curs every four min­utes – and it is es­ti­mated that 1.5 per cent of road traf­fic ac­ci­dents and 4.6 per cent of fa­tal­i­ties are due to drink driv­ing.

 ??  ?? The leg­end stands with the uber-fast Ca­paro T1, af­ter driv­ing around guests in the car all day
The leg­end stands with the uber-fast Ca­paro T1, af­ter driv­ing around guests in the car all day

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