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Mo­toroyale ties up with a leg­end

- India News · Motorcycles · Norton Motorcycle Company · Iceland · Belarus · India · Belgium · ASEAN · Austria · Ahmednagar

BRING­ING ALL that’s good from the Bri­tish mo­tor­cy­cling world to our shores, the Ki­netic Group ven­ture Mo­toroyale has kick­started an in­ter­na­tional joint ven­ture with Nor­ton Mo­tor­cy­cles. Col­lab­o­rat­ing to share their legacy, ex­pe­ri­ence and ex­per­tise, this is the sec­ond ex­am­ple in a re­cent trend of In­dian mo­tor­cy­cle man­u­fac­tur­ers col­lab­o­rat­ing with the Bri­tish. The two com­pa­nies have planned to launch the Nor­ton Com­mando along with the Nor­ton Dom­i­na­tor by the end of 2018. Cus­tomers can choose from the Com­mando 961 cafe racer and sports mod­els, or the Dom­i­na­tor Sport and Domiracer. The ven­ture also con­sists of set­ting up a fa­cil­ity to assem­ble these bikes in In­dia. Apart from In­dia, the mo­tor­cy­cles will also be avail­able to all ASEAN free trade coun­tries. Es­ti­mat­ing the su­per­bike mar­ket in In­dia to be about 12,000-15,000 bikes an­nu­ally and grow­ing at 20 per cent, Mo­toroyale ex­pects Nor­ton to take 10-14 per cent mar­ket share of the same in In­dia alone. The Mo­tor­cy­cles will be build in Ahmed­na­gar, at Ki­netic’s man­u­fac­tur­ing plant which has the ca­pac­ity to build 30,000 ve­hi­cles an­nu­ally.

 ??  ?? (L-R) Ajinkya Firo­dia, manag­ing di­rec­tor, Mo­toroyale, Stu­art Garner, CEO and owner, Nor­ton Mo­tor­cy­cle and An­dreas Leuthe, busi­ness devel­op­ment man­ager for the new joint ven­ture
(L-R) Ajinkya Firo­dia, manag­ing di­rec­tor, Mo­toroyale, Stu­art Garner, CEO and owner, Nor­ton Mo­tor­cy­cle and An­dreas Leuthe, busi­ness devel­op­ment man­ager for the new joint ven­ture

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