Skoda announces new strategy
SKODA AUTO announced its new corporate strategy, ‘Next Level Skoda Strategy 2030’, through the next decade which lays out goals in electrification and digitalisation. The Czech car manufacturer aims to be one of the five best-selling brands in Europe by 2030, and the company plans to become the leading European brand in the growth regions of India, Russia and North Africa. In collaboration with the Volkswagen Group, Skoda Auto will strive to develop its domestic market into an electromobility hub.
The product portfolio will be expanded to include at least three more all-electric models by 2030, which will be positioned below the Enyaq iV, both in terms of price and size. Skoda Auto aims for a share of fully electric models of 50-70 per cent in Europe, depending on market developments. Additionally, Skoda will manufacture components for electric vehicles at all three of Skoda Auto’s Czech plants in Mlada Boleslav, Kvasiny and Vrchlabi by 2030.