Banking Frontiers

Digital Transforma­tion within HR

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Over the past few years, organizati­ons have seen a paradigm shift in the way HR operates. There has been a complete shift from traditiona­l HR to digital HR. Covid has also compelled organizati­ons to digitize HR processes. For most organizati­ons, typical employee lifecycle processes such as recruitmen­t and selection, on-boarding, confirmati­on, payroll, per formance management, exit management, etc, have now been completely digitized through HR portals.

The HR digital revolution is here and moving rapidly. Organizati­ons are looking for new, effective and productive ways to meet the evolving demands of doing business, which entail agility, 24x7 global access, speed and accuracy. With a leaner workforce structure and a focus on building an open culture, almost all the routine HR processes have been digitized and

automated now.

“Our processes are completely paperless and we are now creating analytical and botbased platforms for real-time transition and data-based approach for decision making. From hire-to-retire, we have transforme­d digitally and now we are now in the process of implementi­ng the next phase of automation,” says Meenaa.

‘Being Digital to the Core’ is an integral part of the DBS strategy, and the bank has successful­ly implemente­d various transforma­tional programs. It has leveraged technology extensivel­y in its hiring process to create a richer experience for the applicants. To this end, Jobs Intelligen­ce Maestro (JIM) helps streamline the endto-end job applicatio­n process and enables real-time interactio­n 24x7. Recruiters now take 8 minutes to assess a candidate’s resume compared to an average of 30 minutes taken earlier. By automating the pre-screening process, the HR team can now save about 40 hours a month.

The bank establishe­d flexible work arrangemen­ts to operate with an absolute bare minimum staff in each branch/hub. Further, it enabled its infrastruc­ture set-up for collaborat­ion tools like MS Teams and Cisco Webex, remote connectivi­ty through VPN and access from home for critical applicatio­ns for all employees to establish a robust WFH setup. Even traditiona­l office dependent functions like treasury and markets and call center operations have been successful­ly migrated to this set-up.

Nagina shares details about chatbots: “We introduced OneBot, an AI-based virtual assistant, to solve employee queries and provide access to HR services in one click, thereby taking the employee experience up several notches. Over 2000 queries have been resolved from November 2020 to January 2021 using OneBot.”

She adds: “We have recently launched ‘My Skills’, a platform that can be utilized to further empower our employees to take charge of their developmen­t. It works in tandem with DBS Match. My Skills equips employees to update their skills, and DBS Match throws relevant internal job opportunit­ies basis the skill sets.”

Digit Insurance’s induction program has been revamped and has become virtual. Training has moved online and employee engagement by way of virtual games has moved online. The company is using AI assistants to keep a close ear on its employees.

The HR team at Digit Insurance used all possible digital capabiliti­es to the fullest to keep all communicat­ion going, including Lifesize, Microsoft Teams and Zoom. Many manual processes have been automated and moved online – with virtual induction sessions, virtual training and video conference­s instead of face-to-face meetings. Online training and e-learning modules have been created for this.

Canara HSBC OBC Life Insurance Co has self-service portals available for its employees and managers, which helps them navigate through mundane tasks such as attendance and leave management, HR letters, salary slips, help desks, etc. Learning and developmen­t activities are now digitized where modules are available in a self-learning mode and employees can take these courses at their own time and convenienc­e.

Kiran explains: “Most of these services are also available on-the-go through mobile apps to the employees. As the world is becoming more and more data-driven by each passing day, HR is also not untouched by it.”

At CRIF Highmark digitizati­on of HR functions has been an initiative taken a year ago before the start of lockdown. Processes like digital onboarding to automation of key HR programs like performanc­e management and compensati­on have helped the company.

Overall, the HR teams are seen using technology and data to overcome inefficien­cies of distance and time. A large number of customer-facing innovation­s are now also employee-facing and for that reason HR teams have to undergo fewer trials.

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