New Vertical for Harley-Davidson

HERO MOTOCORP’S DEDICATED VERTICAL for all Harley-Davidson activities will be headed by Ravi Avalur, who is no stranger to the motorcycle business, having previously worked as the MD at Ducati India. The team also includes four executives from HarleyDavidson’s previous Indian operations who bring with them years of experience with the brand.

Eleven Harley-Davidson dealerships in key cities have already been appointed to continue supplying motorcycles, service, and spares, while Hero MotoCorp will use their own extensive dealer network to expand the service, parts, and accessories business to a pan-India level. The idea is to provide a smooth ownership experience to all existing and prospective H-D customers in India.