Rainer Burkard steps in as Global President of PENTAX Medical

PENTAX Medical, a division of HOYA Group in Japan, has announced the appointment of Rainer Burkard to the position of Global President of PENTAX Lifecare Division (PENTAX Medical) as of April 1, 2022. Burkard joined HOYA Lens Deutschland GmbH in 2002 and served as Head of Marketing until 2007. He was then promoted to the HOYA Vision Care global headquarters as General Manager, Business Development. In 2014, he was instrumental in integrating the European operations of SEIKO OPTICAL and led the development of the SEIKO Xchanger collection which won the prestigious Silmo d’Or award for excellence in optical innovation. He joined PENTAX Europe GmbH as Chief Executive Officer (Europe, Middle East and Africa) in August 2015, and expanded his global role as Chief Commercial Officer of the Americas in July 2020. Moving forward the company is going to develop a unified global PENTAX Medical approach to its customers to provide enhanced competitiveness and growth potential while addressing relevant environmental aspects.