Deal Jeans

Business of Fashion - - Contents -

BRAND:

Deal Jeans

PRO­MOTER:

Deal Global Fash­ion Pvt. Ltd.

LO­CA­TION:

Im­phal, Ma­nipur

SIZE OF THE STORE:

450 sq.ft.

Col­lec­tion:

The col­lec­tion at the re­cently launched ex­clu­sive out­let is a blend of fresh hues and trendy pat­terns crafted in 20 cat­e­gories rang­ing from chic cropped tops, breezy tops, tu­nics, flare dresses in top wear and em­bel­lished den­ims, shorts and cu­lottes in bot­tom wear.

Store Theme:

Mu­sic, screens, pro­jec­tions, mod­ern graph­ics, fash­ion­able colours, all in place. Deal’s ex­clu­sive store is dis­tin­guished by its strate­gic lo­ca­tion and well-de­tailed ar­chi­tec­ture. The store is con­structed in a man­ner which con­verts it into a spa­cious trend-set­ting show­case with a care­fully thought through im­age ex­tend­ing from the win­dow to the ar­range­ment of the mer­chan­dise in­side.

Store In­te­ri­ors:

Deal’s stand­alone store is con­cep­tu­al­ized in shades of grey colour scheme on walls and ceil­ings, lend­ing a dy­namic touch to the store and draws at­ten­tion to the prod­uct. Strate­gi­cally placed day lights through­out the store re­de­fine the am­bi­ence mak­ing a visit to Deal store a spec­tac­u­lar event. The shelves are de­signed to make a mem­o­rable vis­ual im­pres­sion on shop­pers. This look is com­ple­mented by the mu­sic, light­ing and fur­nish­ings which char­ac­ter­ize Deal‘s ex­clu­sive out­let, cre­at­ing a shop­ping ex­pe­ri­ence in tune with our young cus­tomers’ in­ter­ests. The most eye-catch­ing feature of brands vis­ual mer­chan­dis­ing makes the win­dow façade look stun­ning and plays a prom­i­nent role to­wards punc­tu­at­ing the space to high­light the brand’s youth­ful and cut­ting-edge style.

Store De­signer:

As the store de­sign is stan­dard­ized which is fol­lowed for all stores, the store de­sign­ing team at Deal Jeans has de­signed the store.

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