Established in 1997, Selected Homme is a premium men’s wear fashion brand, with a strong focus on quality, premium fabric and fit. The brand epitomizes good taste in every shape and form within modern men’s wear. Selected Homme stands for a unique interpretation of the contemporary man, who is both individualistic and confident in his style.
The brand’s target consumer is a global traveler, an urban and laid-back man. He mixes and matches his existing wardrobe with the season’s newcomers in order to create a distinctive, exciting look.
Selected Homme offers a wide choice in jackets, blazers, suits, trench coats, bombers, knits, sweatshirts, knitted denims, trucker jackets, etc.
Latest Winter Wear Collection
The brand’s Autumn Winter’18 collection picks up right where the pre-autumn collection left off and introduces a string of retro pieces and refined cold-weather essentials. This season, the brand celebrates the return of sportswear-inspired zip-up jumpers, box logo tees and tracksuits, popularized in the 1970s. The new collection offers a string of vintage-inspired autumn essentials, multicolored retro checks and ‘70s-inspired floral prints. As a whole, the collection builds onto the existing pre-autumn colour story, re-introducing vibrant reds, vintage burgundy hues, a warm tobacco and an earthy brown, that combined, adds a distinctly retro feel.
The brand also has initiated an uncompromising approach to fabric selection and this season, a whopping 65 percent of the styles in the collection contain more sustainable fabrics like organic cotton, recycled wool, recycled polyester and innovative fibres made from sources like natural and botanic products.
Currently, Selected Homme is present in 15 countries through more than 2,500 wholesalers worldwide. In India, it currently has 6 EBOs, 7 MBOs and 33 SISs spread across the country.
Selected India is available online with Myntra and Jabong. The response received hitherto has been encouraging for the brand and it looks forward to introducing itself in more e-commerce portals.
KEY INFOGRAPHICS>>Name of the company:Bestseller India >>Year of launch in India: 2016 >>Headquarter: Denmark