Prashant Kumar Malhotra, Director, B`Orze India Private Ltd.
A ssessment and treatment of gynaecological problems would be unfeasible had there been no diagnostic equipments. The rate of cervical cancer is only increasing day by day. Preventive measures after early detection are the only solutions. B`ORZE INDIA PRIVATE LIMITED is committed towards protecting women’s lives. “We import all our products from U.S.A and Germany. In the field of Digital Video Colposcopes, we have 93% market share. This equipment, which helps in early detection of cervical cancer, costs an average of Rs. 3 lakh. Our range of equipments is installed in some of the leading hospitals such as AIIMS, Safdarjung, Panchsheel, MEDANTA to name a few,” attests the charismatic Mr. Prashant Kumar Malhotra, Director B`ORZE INDIA PRIVATE LIMITED, a partner company of U.S.A based B`ORZE INC. (started by Mr. Rex Frazier), Steerers of this partner entity are three dynamic and dedicated entrepreneurs, all engineers - Mr. Prashant Kumar Malhotra, Mr. Sudeep Kotnala, and Mr. Sanjay Gautam. Founded in October 2011, with an investment of Rs. 50 lakh, B`ORZE INDIA today is a multi-crore company with exports alone contributing to Rs. 2.5 crore of the total turnover.
Product Portfolio
• Digital Video Colposcope
• Wireless CTG (world’s first)
• Fetal Monitor
• Office Hysteroscope (world’s first)
• Operative Hysteroscope
• Hysteromat “We are the numero uno company for wireless fetal monitor. This equipment helps in measuring fetal heart rate along with the uterine contractions” pronounces the dynamic Mr. Sudeep Kotnala, Director
Competitive Advantages
• Participation in FDA (Food & Drug Administration) forum
• Recipient of CE (Certificate of Excellence) from Europe
• Pan-India presence with staff strength of 85 committed people
• Branch offices in every capital
city; direct sales team in all cities
• Export markets centered in South- east Asian countries
• Participated in 110 conferences including exhibitions in South Africa and Dubai
• Conducted workshops in over 40 countries
• Staff undergoes hands-on training programmes. “We never compromise on quality. Two of our products are the world’s first,” says the magnetic Mr. Sanjay Gautam, Director “Our passion in work is one of our success factors. It is 80% hard work and 20% luck,” says Mr. Prashant Kumar Malhotra when asked about the secret of the success of B`ORZE INDIA. He instantly responds when asked about any message for the readers, “We should not let a female become a patient. Her contribution to her family and the society is priceless. She should go for early health detection, especially cervical cancer, so that gynaecological problems do not hinder her health. Go for colposcopy screening every year after the age of 30.”