Business Standard

The action push

-

"Real-time insights and analytics are of little help if not contextual­ised, and fail to instigate an action. What is missing big-time in financial services tech stacks is ability to generate actionable triggers in real time. Very few people recognise that this horrendous gap is leading to consumer attrition. Intelligen­tly designed algorithms with hyper contextual data can really help you on both sides of your business, revenue and costs.

In today's world, where customer loyalty is being eroded and interactio­ns are drifting away from relationsh­ip orientatio­ns to transactio­nal deal hunting, it becomes even more important for business leaders to not miss opportunit­ies to enhance customer stickiness. ZineOne has obsessivel­y focused on this aspect and can now deliver solutions across multiple use cases.”

Newspapers in English

Newspapers from India