Business Standard



The company is banking on

a 10-12 per cent annual increase in its advertisin­g and subscripti­on revenues from television broadcasti­ng

STAR India estimates the time

spent by viewers of IPL matches on digital platforms will double within a year and grow sharply because of a staggering fall in data tariffs

Accordingt­o a Ficci-KPMG report,

digital advertisin­g is expected togo up to ~29,000 cr in 2021, constituti­ng over 27% of total advertisin­g revenues

Newspapers in English

Newspapers from India