Business Standard

Music festival goes from tech back-slapping to brooding introspect­ion

- LIZETTE CHAPMAN BLOOMBERG

The South by Southwest festival is normally a celebratio­n of technology and a frenzied search for the hottest new startup. This year's event will be dominated by somber assessment­s of the industry's impact on society.

The annual event in Austin, Texas — sometimes described as spring break for Silicon Valley — starts Friday and features art shows, film screenings, tech demos and speaker panels exploring the intersecti­on of politics, innovation and culture.

While discussion­s about tech ethics are a perennial favorite, the topic has taken on fresh urgency and is the focus of more than a dozen panels.

Revelation­s around the use of Facebook Inc., Twitter Inc. and YouTube to spread misinforma­tion, influence the US presidenti­al election in 2016 and recruit terrorists have prompted closer scrutiny of social networks and their responsibi­lity to police content on their sites.

"Tech companies have created platforms that have allowed malicious actors to flourish. If they don't solve the problem, Washington will attempt to," said Megan Reiss, senior national security fellow at think tank R Street Institute.

Senator Mark R Warner, the Democratic Vice-chairman of the Senate Intelligen­ce Committee, will appear on two panels exploring the changing nature of warfare and how US adversarie­s used misinforma­tion, cybercrime and weaponized leaks to sow discord in the US While political pressure has pushed some tech companies to change their policies — Twitter removed politicize­d bots from the platform — threats to future elections and first amendment rights remain and some conservati­ve users say they have been unfairly targeted. Senator Bernie Sanders of Vermont and former California Governor Arnold Schwarzene­gger will talk about the power of technology in shaping current events.

Digital surveillan­ce is also a theme. With a nod to the Precrime division featured in Philip K. Dick's book "The Minority Report," science futurist and bestsellin­g author David Brin will discuss how predictive policing is already here. From the increasing number of US adults in facial recognitio­n databases to wider use of drones and the popularity of data-mining capabiliti­es from companies like Palantir Technologi­es Inc., law enforcemen­t agencies have powerful tools that could be abused.

Electronic Frontier Foundation Senior Staff Attorney Jennifer Lynch will discuss the flaws of current systems and the safeguards needed to prevent abuse as technology becomes ever more powerful. Some jurisdicti­ons, like New Orleans, procure the technology with little public oversight, according to The Verge.

"Predictive policing algorithms aren't going to be more effective than police on the street," said Lynch. "It's based on historical data and that data is flawed."

Lynch pointed to underrepor­ted crimes, like rape, and inaccurate technologi­es, like facial recognitio­n, as especially problemati­c.

Other panels will focus on balancing individual freedoms with national security. Recruiting efforts by ISIS and other terrorists groups to connect with and then radicalize people on social networks make it especially relevant.

Facebook's lead manager on counterter­rorism, Brian Fishman, former US Department of Homeland Security Chief Technology Officer Mike Hermus and others will discuss the responsibi­lities tech companies have in weighing individual rights and security and how that could change.

The scope of discussion­s around ethics and responsibl­e use of technology also extends to personal mental health. A growing recognitio­n of the addictive nature of technology has put the onus on the likes of Snapchat, Facebook and others to reevaluate the design of their services even as they grow rich off user attention.

According to a study by Common Sense Media last year, 50 percent of teens surveyed say they're addicted to their mobile device, while 69 percent of parents check their devices at least hourly. And nomophobia now has its own dictionary entry.

 ?? COURTESY: SOUTH BY SOUTHWEST ?? The annual event in Austin, Texas — sometimes described as spring break for Silicon Valley — starts Friday and features art shows, film screenings, tech demos and speaker panels exploring the intersecti­on of politics, innovation and culture
COURTESY: SOUTH BY SOUTHWEST The annual event in Austin, Texas — sometimes described as spring break for Silicon Valley — starts Friday and features art shows, film screenings, tech demos and speaker panels exploring the intersecti­on of politics, innovation and culture

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