47 MILLION EYEBALLS IN FIRST TWO DAYS
The tournament, being telecast on Sony Pictures Networks India, has seen over 41 million viewers tune in on TV and another 6 million on SonyLIV. Around 19.3 million people tuned in to watch the inaugural match between Saudi Arabia and Russia
Women contributed 45%, which is by far the highest for any sporting event in the country.
The Vivo Indian Premier League usually sees
viewership coming from women, while Pro Kabaddi sees women contribute to 30% of the total viewership