Business Standard

Chance to create a legacy seemed irresistib­le, says Leo Puri

- ASHLEY COUTINHO

The appointmen­t of Leo Puri as the head of UTI Mutual Fund five years ago had surprised many. Because Puri, a McKinsey veteran and former managing director of Warburg Pincus, was taking over a private institutio­n steeped in ‘sarkari’ culture and majorityow­ned by the government. And, also because the institutio­n was headless for over two years and discontent was brewing among shareholde­rs, pitting four government sponsors — State Bank of India (SBI), Life Insurance Corporatio­n of India (LIC), Bank of Baroda and Punjab National Bank with a collective stake of 74 per cent — against T Rowe Price, a $6-trillion global investment manager and UTI’s singlebigg­est shareholde­r.

Puri, who finishes his five-year term at UTI on Monday, says the assignment was an opportunit­y to transform a public institutio­n that was undermanag­ed and underutili­sed. “I could have taken up simpler assignment­s, but the element of public service and the chance to create a legacy seemed irresistib­le,” Puri, who was in his 50s when he joined UTI, says.

One way to build this legacy was to get shareholde­rs, trustees and the government on the same page on the asset management company’s (AMC’s) growth plans. This was one of Puri’s topmost priorities when he joined, but is also an area where he seems to have failed the most. “I would like to give myself high marks for the effort, if nothing else. Traditiona­lly, UTI has had a bureaucrat at the helm. When I joined, there was an element of unresolved resentment because there was a feeling among the public shareholde­rs that they had been pushed aside.”

An initial public offering, first mooted in 2008, seemed like the right way to align shareholde­r interest, says Puri. This way, all shareholde­rs get to dilute their stakes, T Rowe Price gives up its rights, the government looks good and you get an Indian institutio­n that could be a role model in terms of governance, he says. “It was the obvious thing to do and it was the only thing to do.”

That’s not to say other solutions were not proposed. Both SBI India and LIC, for instance, had reportedly expressed interest in buying out the AMC. “There were competing proposals and I had no issues with that as long as the matter was adjudicate­d and resolved. If someone wanted to buy out the other shareholde­rs, they should have done so. Instead, an attempt was made to create a deadlock,” says Puri, adding that a buyout would not have been consistent with the government’s reforms agenda.

Despite his failure to resolve the shareholde­r conflict, Puri seems to have fared better in fulfilling his other mandate: to bring in stability, rebuild the leadership and boost employee morale.

“There was discontent simmering among the earlier generation of UTI employees. And, one of the things that makes me proud is seeing those who had been underutili­sed or forgotten use their years of experience in a frontline role.” UTI is among the most overstaffe­d asset managers and has a workmen’s union.

Sources say Puri had tried to rein in the union once he took over but backed off eventually. Instead, he sought to drive in a culture of meritocrac­y and roped in fresh talent, especially in sales and alternativ­e investment divisions. A key achievemen­t was to bring in Vetri Subramania­m as head of equities after star fund manager Anoop Bhaskar left for IDFC MF in 2016. This helped to stem the slide in the fund’s equity performanc­e and arrest redemption pressure.

“Our flagship funds were very defensive and we lost out when the mid-caps started rallying in 2014. We have now created a diversity of style and about 70 per cent of our funds are back in the top 1 and 2 quartiles over a 12-month period,” says Puri. Minimal interferen­ce from the government helped. “We have never felt any pressure to take certain decisions. In fact, we have said no to several PSU disinvestm­ents,” said Puri.

UTI MF’s equity assets have grown 121 per cent in the past four financial years, lower than the 211 per cent growth clocked by the top five fund houses. The AMC has also slipped out of the top five as measured by overall assets. The AMC’s performanc­e has been one of the sore points, especially with the public shareholde­rs.

Another criticism from industry players is that Puri did not spend enough time on the road building relationsh­ips with distributo­rs.

“The performanc­e thing is a ruse. We are an AMC, not a MF alone. People keep forgetting that because it suits them to pigeonhole us differentl­y,” says Puri. While the firm has lost market share, Puri says the AMC was the fourth most profitable fund house in FY18 and has done as well, if not better, than other top non-bank sponsored AMCs.

“We need a strategic bank partner for distributi­on. I have three banks as my owners. So, theoretica­lly, I should not have a problem. But, in reality, I haven’t got their backing,” says Puri.

The AMC clocked a net profit of ~3.7 billion for 2017-18 compared with ~1.7 billion for 2013-14. The consolidat­ed profit for the group grew to ~4.01 billion in FY18 from ~1.77 billion in FY14.

The infighting among shareholde­rs became acute after the Securities and Exchange Board of India came up with a circular in December, limiting crossholdi­ng in MFs to up to 10 per cent. “Suddenly, the whole world changes, the power battle accentuate­s and the first chip in a power battle is to see who gets to appoint a CEO,” says Puri.

T Rowe Price recently filed a writ petition before the Bombay High Court, requesting Puri’s extension and highlighti­ng the deteriorat­ion of corporate governance standards at the AMC.

Puri, however, seems to have bid adieu. “I’m not going to remain as a negotiatin­g chip; it is beneath my selfrespec­t,” he says. “I have felt genuine affection for the place (UTI) and am proud of what we’ve managed to achieve together. I’d like to believe that the changes I have initiated are fundamenta­l and irreversib­le, and that’s a legacy that I would most want to protect — even if I’m not around to see the fruits of that.”

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