Business Standard

TIKTOK FOUNDER IS AMONG WORLD’S RICHEST WITH $60-BN FORTUNE

- ZHEPING HUANG 14 April Bloomberg

Just last year, the world’s most valuable start-up, Bytedance, was being squeezed from all sides.

The Trump administra­tion wanted the Chinese firm, which owns the ubiquitous Tiktok video-sharing platform, to get rid of assets. Beijing was cracking down on tech businesses, and India blackliste­d some of its social-media apps.

For all the obstacles, Bytedance kept growing. Now its founder, 38-year-old Zhang Yiming, is among the world’s richest people — a distinctio­n that lately has carried increased risks in China.

Shares of the company trade in the private market at a valuation of more than $250 billion, people familiar with the dealings have said. At that level, Zhang, who owns about a quarter of Bytedance, could be worth more than $60 billion, placing him alongside Tencent Holdings’ Pony Ma, bottled-water king Zhong Bytedance, famous for its short-video apps and news aggregator Toutiao, more than doubled revenue last year after expanding beyond its core advertisin­g business into areas such as e-commerce and online gaming. It’s now weighing options for the initial public offering of some businesses. “Zhang is someone who’s known for thinking long-term and not easily dissuaded by short-term setbacks,” said Ma Rui, partner at venture-capital firm Synaptic Ventures. “He is set on building an enduring, global business.”

Surging valuation

During its last fundraisin­g round, Bytedance reached a $180-billion valuation, a person with knowledge of the matter said. That’s up from $20 billion about three years ago, according to CB Insights. But in the private market, some investors recently were asking for the equivalent of a $350-billion valuation to part with their shares, people familiar have said. The company’s value for privateequ­ity investors is approachin­g $400 billion, the South China Morning Post reported. That would mean an even bigger fortune for Zhang. It’s a tough time to be wealthy in China as the government seeks to rein in the country’s most powerful corporatio­ns and their billionair­e founders. Just ask Jack Ma: After opening an antitrust probe, regulators fined Alibaba a record $2.8 billion and the central bank ordered an overhaul of his Ant Group fintech empire so it’d be supervised more like a bank. On Tuesday, China ordered 34 internet companies to rectify their anti-competitiv­e practices in the coming month.

While Bytedance hasn’t been singled out as a target, its dominance in social media and war chest for deal-making are sensitive areas the government is looking into. “There are no more silly games in the US with Trump and potential bans or forced asset sales,” said Kirk Boodry, founder of investment research firm Redex Holdings. “But the pressure on tech-share prices and China in particular might make $250 billion a tough sell,” he added, referring to Bytedance’s value in private transactio­ns. Born in the southern Chinese city of Longyan, Zhang, the only son of civil servants, studied programmin­g at Tianjin’s Nankai University, where he built a following on the school’s online forum by fixing classmates’ computers. He joined Microsoft for a brief stint after graduating, later calling the job so boring he often “worked half of the day and read books in the other half,” according to an interview with Chinese media. He went on to develop several ventures, including a real estate search portal.

His breakthrou­gh came in 2012, when working in a four-bedroom apartment in Beijing he created Bytedance’s first hit — a joke-sharing app later shut down by censors. It then turned to news aggregatio­n before winning over more than 1 billion global users with its shortvideo platforms Tiktok and Chinese twin app, Douyin.

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 ??  ?? Zhang (pictured) joined Microsoft for a brief stint after graduating, later calling the job so boring he often “worked half of the day and read books in the other half,” according to an interview
Shanshan and members of the Walton and Koch families in the US, according to the
Billionair­es Index.
Zhang (pictured) joined Microsoft for a brief stint after graduating, later calling the job so boring he often “worked half of the day and read books in the other half,” according to an interview Shanshan and members of the Walton and Koch families in the US, according to the Billionair­es Index.

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