Business Standard

SHOOTING POPULARITY

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■ 60%* year-on-year increase in number of Youtube channels making ~100,000 or more in revenue

■ 140+* channels have over 10 million subscriber­s

■ 4,000+* channels have over 1 million subscriber­s, marking a 50% y-o-y increase

■ $30 billion Youtube has paid to creators, artists, and media companies over the past three years

*As of June 2021

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