CHANGING LIVES

TRUE WEALTH is about giving back to society, and few people do it better than Gucci. On the occasion of World Water Day, Gucci and Chime for Change announced a new partnership with Beyoncé’s philanthropic arm BeyGOOD and UNICEF USA to bring clean, safe water to the children of Burundi. Beyoncé launched the multi-year BeyGood4Burundi initiative with UNICEF USA in 2017 to support programmes to improve water, sanitation and basic hygiene practices in the hardest-to-reach areas of the landlocked East African nation. The first 35 wells have now been completed, and Gucci’s $1 million commitment to the project as a founding partner will help build 80 additional wells.

The programme touches upon the three pillars of Gucci’s Chime for Change campaign – education, health and justice – to create positive change for girls and women around the world. And you thought it was only about haute couture?