91 %

Business Today - - THE BUZZ -

of re­tail brands use two or more so­cial me­dia chan­nels while 81 per cent of all small and medium busi­nesses use some kind of so­cial plat­form, says Brand­watch. In­ter­est­ingly, 78 per cent of peo­ple who com­plain to a brand via Twit­ter ex­pect a re­sponse within an hour.

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