SMALL TOWN SURGE

Business Today - - BUSINESS RECOMMERCE -

Vivek So­mareddy claims that over 70 per cent of Ama­zon’s or­ders are com­ing from Tier- II and III cities such as Kanchipu­ram, Se­cun­der­abad and Su­rat. In fact, ShopClues has re­port­edly been sell­ing over 5,000 re­fur­bished phones every month this year in Tier- II and III mar­kets, 35 per cent higher than the av­er­age last year. “The mar­ket is see­ing a lot of trac­tion, es­pe­cially from ru­ral and small town cus­tomers. In the next five years, they might dom­i­nate the mar­ket” says Hi­ten­dra Chaturvedi, CEO, GreenDust.

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