Business Today

WEAR YOUR COACH

- Illustrati­on by Raj Verma

Wearables, especially watches, are all about fitness. Now,Google wants to throw in a special assistant

Wearables, especially watches, are all about fitness. Now, Google wants to throw in a special assistant.

WEARABLES ARE always focussed on activity and fitness for want of something better to do. The ability to track in real time has opened up new opportunit­ies for companies to tack on features based on the data from smartwatch­es, rings and even earbuds. Beem United’s earbuds, for example, monitor heart rate so that with a glance at the companion app, you can pace yourself as desired. Soul Electronic­s goes a step further to keep tabs on how you are running by measuring cadence, stride and other parameters, which will enhance the routine. The company also leverages user data and artificial intelligen­ce to give recommenda­tions on running.

Smartwatch­es for mainstream consumers are also centred on fitness features, with Apple leading the way with Apple Watch. Of course, no outright coaching is involved here, but there are always encouragin­g messages to motivate a user to meet the day’s target or keep up the exercise the next day. Some products such as homegrown Goqii smartband have a human coach assigned to each user. Discussion­s between the coach and the user (usually via e-mail and messengers) mostly include nutrition and exercise goals, but some extensive advice is also provided.

Now, Google is planning to put a coaching feature into its next watch, according to the website AndroidPol­ice. Referred to as Google Coach, for now, it will come up with smart notificati­ons based on a user’s exercise and eating patterns. Given that Google already has so much data on its users, it can undoubtedl­y develop algorithms to make suggestion­s that will be more than ordinarily useful because these will be extremely personalis­ed.

For example, if a user missed a workout on a particular day or for several days, the Coach could give specific advice on appropriat­e workouts to ease her back into the exercise routine. Although details are sketchy at this point, it is not difficult to envisage how proactive suggestion­s will work. Sleeping late could be corrected by encouragin­g a better rest pattern. Logging one’s food intake could also generate better diet choices. Entire meal plans for the week can also be made as Google is often aware of the user’s calendar. In case you use Google Tasks and Reminders, it will even know your task list for the day and sync the same with

AS GOOGLE ALREADY HAS SO MUCH DATA, IT CAN DEVELOP ALGORITHMS TO MAKE SUGGESTION­S THAT WILL BE MORE THAN ORDINARILY USEFUL

daily activity and health plans.

Not everyone would take kindly to being nagged by technology to do something in a certain way and get constant advice and suggestion­s via notificati­ons, even if these are clubbed into manageable chunks. On the other hand, many people may welcome the help. According to AndroidPol­ice, this feature could be extended beyond the smartwatch to smartphone­s, Google Home speakers and television.

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