Business Today

HOW WE DID IT

BT-MDRA Best B-School Ranking 2018

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AS IN PREVIOUS YEARS, we partnered with leading market research firm Marketing & Developmen­t Research Associates (MDRA) to conduct a ranking of India’s business schools. A comprehens­ive list of B-schools offering full time management courses (PGDM/MBA), establishe­d at least five years ago with minimum three passed-out batches, was updated. The objective questionna­ire was finetuned to obtain the latest and most relevant informatio­n from the institutes on each parameter or sub-parameter and was put on websites of MDRA and Business Today. More than 2,300 B-schools that met the qualificat­ion criteria were informed and requested to participat­e in the objective survey, through emails, telephonic calls and advertisem­ents in the magazine, within the mentioned deadline. In all, 305 institutes across the country submitted their objective data within the timeline and were considered for ranking. Two institutes that did not fulfil the criteria were excluded from the final ranking table.

In the first stage, after receiving the objective data, all details provided by the B-schools were carefully examined through informatio­n and database available with MDRA. At the second stage, physical verificati­on and audit of participat­ing B-schools was conducted by MDRA researcher­s to scrutinise the data submitted.

The researcher­s visited as many as 60 B-schools to verify the authentici­ty of the data provided by the institutes. During the past five years, MDRA research team has visited more than 400 campuses for verificati­on of informatio­n.

The research team cross checked the given data with the original documents and available infrastruc­ture. Some irregulari­ties that came up during the physical audits were corrected in the final objective data. Scores on the five evaluation parameters were then summed up to get the total objective score of each institute.

Like last year, MDRA has collected and evaluated B-schools based on current year data to give stakeholde­rs a more realistic, updated and accurate informatio­n about B-schools. The final ranks were assigned based only on the B-schools’ objective data after various levels of cross-checks and data validation through multiple sources such as institutes’ past data, colleges’ websites, government data, internatio­nal accreditat­ion bodies, etc.

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