Business Today

UNNATI AGRI (AGRITECH)

ASHOK PRASAD, FOUNDER AMIT SINHA, FOUNDER

- — BY NEETU CHANDRA SHARMA

KEY INVESTORS Nabventure­s, Incofin, Orios

FUNDING Raised `100 Crore over 3 rounds till date

WHAT MAKES IT COOL Unnati Agri innovative­ly combines commerce, financing, and technology to empower the agricultur­al ecosystem for sustainabl­e growth and environmen­tal impact

establishe­d in 2017, Unnati Agri aims to revolution­ise agricultur­e by comprehens­ively uplifting the farming community. Co-founders Ashok Prasad and Amit Sinha, pioneers in digitising agricultur­e since 2010, envisioned a platform that would empower farmers, agri-input retailers, output traders, and brands. Realising the vital role of local retailers in disseminat­ing knowledge to farmers, the founders recognised that there is an urgent need to address the issue of access in rural areas.

Growing up in rural settings, Prasad and Sinha knew that the only way to do this would be to transform their knowledge-driven CRM platform into a comprehens­ive commerce and financing solution. Thus, Unnati Agri was born. It has positively impacted 1.2 million farmers through a network of 60,000-plus partners across regions and 380 districts. Unnati’s unique approach empowers intermedia­ries by training agri-input retailers and output traders to become digitally equipped.

Sinha emphasises Unnati’s focus on digitising intermedia­ries to enhance services for farmers, through cutting-edge technology. The company—which posted revenue of `397 crore and net loss of `14 crore in FY22, as per the company—predicts agri-input demand patterns, sharing over a million pieces of knowledge with farmers monthly. Unnati’s financing arm also addresses farm financing needs by extending credit through a unique cash-flow-based model, ensuring even landless farmers can get access to capital for relevant farming needs.

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