Business Traveller (India)

OLIVIER BERNHEIM

President Raymond Weil

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With what vision did Raymond Weil launch? Originally, it was launched with the idea to produce unique designs of the highest quality at a sensitive price, and this is still the motto of the brand today.

How do you forecast the brand’s performanc­e this year?

e price point we are working with — `40,000 to `3,50,000 — is the bracket that is going to develop. Our growth has been steady year a er year because of our price point, for which we are known. It is a ordable.

e good thing is that you have emerging markets like China, and you have a potentiall­y emerging market like India, where I’m expecting to see growth.

Will Raymond Weil always be associated with music? De nitely. Last year we launched Maestro e Beatles Limited Edition, AC/DC Limited Edition Freelancer is ongoing, and this year we have e Bob Marley Limited Edition. The Bob Marley Tango 300 Limited Edition is a tribute to the life and career of the Jamaican singersong­writer. It will launch exclusivel­y in the Caribbean this December, and is limited to just 600 pieces operated by a quartz chronograp­h mechanism. e Bob Marley logo is engraved on the case back, and the stainless steel case with black PVD plated bezel rests on a rubber strap. Representi­ng the Ethiopian

ag are the green and yellow hands, as well as the red markings on the minutes’ track ring.

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