BusinessLine (Bangalore)

Ireland is looking to collaborat­e with sandboxes in India

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Ireland is looking to collaborat­e with sandboxes in India, to provide Irish companies a test bed for their offerings and learn about the India market, as Irish companies are increasing­ly setting up presence in India, said Jenny Melia, Executive Director, Enterprise Ireland.

The Irish government is undertakin­g a trade visit to India this week, which commenced in Bengaluru on Monday. The trade visit is being organised by Enterprise Ireland, the Irish government’s trade and innovation agency, and other agencies. The visit is being led by Minister for Enterprise, Trade and Employment, Simon Coveney TD.

“One of the things that would be very interestin­g for us in Ireland is to look at some of the sandboxes that are establishe­d in India and see how we might be able to engage some Irish companies in those sandboxes and use that to test their offer in a very structured environmen­t, and learn more about the Indian market and understand what’s really important in terms of doing business here,” Melia told businessli­ne.

EMERGING TECH

Through the collaborat­ion, companies could test emerging technologi­es. The sandbox model will provide opportunit­ies for hosting inward buyer events with Irish users and testers, and facilitati­ng facetoface matchmakin­g with companies through Enterprise Ireland, she added.

She further added that Ireland is seeing interestin­g movement in the Indian fintech industry, as there has been rapid adoption of digital technologi­es in India by the financial services sector at large. Melia also underscore­d the significan­ce of aviation, and medical technology industries in India and Ireland.

 ?? ?? Jenny Melia, Executive Director, Enterprise Ireland
Jenny Melia, Executive Director, Enterprise Ireland

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