BusinessLine (Hyderabad)

Eco Mobility to enter new segments to boost growth

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Eco Mobility, a car rental service provider, plans to expand its offerings by focusing on newer segments and strengthen­ing existing businesses. The company intends to expand its services in tierII and tierIII cities to meet the rising demand for premiumqua­lity car rentals.

Rajesh Loomba, MD , Eco Mobility, said the company has added new vehicles including electric vehicles and luxury cars in all existing markets last year and plans to expand to more cities next year.

EXPANSION PLANS

The company aims to increase its business share with IT and ITES companies, corporates, profession­als, HNIs, government entities, embassies, internatio­nal travel agents, tour operators, luxury travel companies and frequent travellers.

Eco Mobility has expanded its services and has a presence across 100 cities. Currently, Eco Mobility operates over 9,000 cars across the country.

Founded by exarmy officer Capt KR Loomba in 1996, Eco Mobility has 19 offices across India and provides services in over 52 countries. It specialise­s in managing mobility services for corporates and caters for the needs of their employee.

‘ASSET-LIGHT MODEL’

Eco Mobility Corporate car rental uses a full stack technology system, including a central transport management system, customer applicatio­n, online booking tool and driver applicatio­n, while it provides employee transport using thirdparty technology providers.

Aditya Loomba, Joint MD said the company offers chauffeurd­riven luxury to midsegment cars ranging from brands such as Volvo, Mercedes, Toyota, Tata Motors and EVs of BYD, Tata and MG among others.

The company follows an assetlight model by working along with vendors besides its own fleet of cars.

“The car rental industry in India presents various opportunit­ies and it comes with its own set of challenges too. Inconsiste­ncies of interstate taxes and toll charges, consumer safety concerns due to unorganise­d service providers, accommodat­ions for drivers and lack of knowledge among drivers are some of the challenges impacting the industry. This also presents the biggest opportunit­ies for growth for a company such as Eco Mobility,” said Loomba.

Shapoorji Pallonji Group has hired Houlihan Lokey Inc. to conduct an internal business review as the conglomera­te seeks to raise up to ₹200 billion ($2.4 billion) of new funds, according to people familiar with the matter.

The US boutique investment bank will offer advice on managing Shapoorji’s debt load and optimising its capital structure, said the people who requested anonymity discussing private matters. Its mandate doesn’t involve debt restructur­ing and Shapoorji doesn’t intend to restructur­e its debt, the people added.

Houlihan Lokey declined to comment. A Shapoorji representa­tive didn’t immediatel­y respond to a request for comment.

 ?? ?? INTO NEW TERRAINS. (From left) Rajnish Sharma, Sr VicePresid­ent  Sales; Sanjay Sharma, Chief Business Officer  ETS; Rajesh Loomba, Managing Director; Aditya Loomba, Joint Managing Director; and Deepali Dev, Chief Operating Officer
INTO NEW TERRAINS. (From left) Rajnish Sharma, Sr VicePresid­ent Sales; Sanjay Sharma, Chief Business Officer ETS; Rajesh Loomba, Managing Director; Aditya Loomba, Joint Managing Director; and Deepali Dev, Chief Operating Officer

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