A com­fort­able ride

Commercial Vehicle - - LETTERS -

With the rise in dis­pos­able in­come of peo­ple, the de­mand for ex­ec­u­tive travel has been on the rise. There has been a will to travel and spend more than ever be­fore. Ex­pec­ta­tions in com­fort, safety and ef­fi­ciency are ris­ing. SMLI’s Ex­ec­u­tive LX coach looks well built and a mod­ern an­swer to the de­mands of staff and tourist trans­port. Built on a fa­mil­iar SML Isuzu S7 plat­form, it gives a pro­gres­sive feel about how In­dian CV man­u­fac­tur­ers are gear­ing up to re­spond to the chang­ing de­mands. De­spite hard hit by de­mon­eti­sa­tion, the launch of prod­ucts like Tata Xenon Yodha and Ashok Ley­land Guru in­di­cates the op­ti­mistic out­look of the CV in­dus­try. The in­dus­try, it is clear, is not will­ing to slow down, and aims to achieve peak num­bers.

Arun Wad­hwa, Pant­na­gar

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