Com­par­a­tive Vari­ables [In­puts Taken from Users]

Consumer Voice - - Radio Cabs -

Book­ing meth­ods

Con­sumers mostly use the phone for book­ing a cab, while some use the com­pany web­site. We did not come across any pas­sen­ger who booked through the mo­bile app. This, how­ever, is ex­pected to catch up soon.

Re­sponse time

The reporting time of the cab from the time of book­ing is an im­por­tant vari­able on the con­sumers’ wish list. The longer the wait, the more is the dis­sat­is­fac­tion.


Punctualit­y is a cru­cial vari­able and has the po­ten­tial to get re­peat busi­ness. Cus­tomers pre­fer call­ing the same cab ser­vice provider that reached on time and also dropped them on time. A cus­tomer gen­er­ally keeps a buf­fer time of 15 to 30 min­utes, but many ser­vice providers are not be­ing able to meet promised dead­lines.

Pay­ment mode

Clients want a con­ve­nient pay­ment method. Though cash is the most ac­cepted form of pay­ment, the prob­lem of ten­der­ing ex­act change and ac­cept­ing dirty/soiled cur­rency notes can spoil an other­wise com­fort­able ride. Most cab com­pa­nies do not ac­cept credit/debit cards, but the op­tion to pay through Net bank­ing is avail­able from some.

Additional safety mea­sures re­quired/iden­ti­fied

Some of the pas­sen­gers sug­gested post­ing of guards in the cab to de­ter an­ti­so­cial el­e­ments, while a few sug­gested that a track­ing sys­tem be in­stalled. Some cab oper­a­tors do have an emer­gency but­ton that when pressed alerts the cab ser­vice of­fice. Some also have a global po­si­tion­ing sys­tem (GPS) that al­lows the of­fice to track the ex­act lo­ca­tion of the cab.

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