Cadbury Temptations – Cashew Appeal
Cadbury clearly scores well with their packaging. Well protected with a silver foil and a paper covering in the inside, this bar certainly raised my expectations when I read ‘Cashew Appeal’. However, what came across when biting into the bar was a clear compromise on the quality of materials used. The cashews, which were as small as they get, added nothing more to the bar. Much like the Rum Raisin, this one too had a compromising story to tell. It felt like the same Cadbury chocolate with a few added pieces of notso-well-roasted nuts and creating no extra value to the experience.
Looks do sell but Cadbury just proves that ‘all that glitters is not gold.’