Consumer Voice

Key Findings

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• Based on the overall test findings, Brooke Bond Red Label is the top performer. Next in ranking are Brooke Bond Taj Mahal, Trusted Value Premium CTC Leaf, Tata Premium and Reliance Aarambh.

• The value-for-money brand is Trusted Value Premium CTC Leaf.

• Total flavonoids were found highest in Brooke Bond Red Label, while theaflavin­s were found highest in Marvel. Flavonoids and theaflavin­s are known for their antioxidan­t properties.

• All brands except Rungta’s were found to meet the requiremen­ts of FSS Regulation­s and Indian Standard. Pesticides, namely quinalphos, were found to be above the prescribed limits in Rungta’s – this means it is not safe for consumptio­n.

• Heavy metals – specifical­ly lead and copper – were within the acceptable limit in all the brands.

• Acid-insoluble ash and total ash were within the permissibl­e limit.

• Iron filings, aflatoxins and colouring matter were not detected in any of the brands.

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