Consumer Voice

Why Cow Ghee Is More Yellow

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It is because of the pigment (the natural colouring matter of animal or plant tissue) beta-carotene. Betacarote­ne comes from the cows’ diet, which consists mostly of dried grass, grass, grains and cereals. The amount of beta-carotene in cow ghee depends on a few factors including cow’s breed; cow feed (grass-fed dairy produce contain more beta-carotene than cows that are fed grains); the season of the year; and the biological makeup of milk throughout the lactation period. Dear readers: We are open to hearing your suggestion­s on products and services that you believe should be reviewed/ tested by Team Consumer Voice. You may write to editorial@consumer-voice.org

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