FUNDAMENTALS
Some of the best known cartoon characters the world over are the ones that have been promoted by a corporate brand. Find out about popular brand mascots in today’s theme. Write with your questions, suggestion and cribs to senjam@gmail.com.
BRAND MASCOTS
1. How did Aflac Duck, the corporate mascot of Aflac Insurance, celebrate its 10th birthday? 2. Dik Browne, known as the creator of Hagar the Horrible, also drew the brand mascot of a famous food brand. Which one? 3. Companies are usually named before a mascot’s name. In a rare instance, a mascot was responsible for renaming of a company. Children’s Bargain Town changed its name to Toys R Us, because of its mascot. How? 4. Who has been represented by Slats, Jackie, Tanner, George and Leo? 5. This now retired mascot donned the image of a palm tree on his T-shirt as it was earlier a symbol of this company. Identify this tiger mascot. 6. Usually, a company applies tight controls on how its mascot can be used. However, this company has put its mascot Duke on an open source licence. Its customers and designers are encouraged to play around with it. Which brand does Duke represent? 7. The image of this mascot as we know it today was created by a computer programmer called Larry Ewing and the name was given by James Hughes. The mascot was inspired by an animal that the founder saw at the National Zoo in Canberra. Identify. 8. This mascot was named after a contest. Mr Rele from Girgaum and Mr Aras from Sion,
(Abhijit Basak, Dumdum) 4. B.R. Chopra made two successful films in the 1960s without any songs — Kanoon in 1960 and Ittefaq in 1969. Which actress starred in both the movies? (L.K. Chawla, Gurgaon) 5. Which company gets its name from the primordial Greek God who was overthrown by Zeus? (U. Narasimha Murthy, Secunderabad) 6. Indira Gandhi cancelled the scheduled appointment of an Indian writer as the ambassador to Italy within days of her return to power as Prime Minister. Identify the writer. (A.S.M. Rao, Vijaywada) 7. Name the plane that took off from Abu Dhabi on March 2015 on a fivemonth journey of 35,000 km, to become the first solar-powered plane to circumnavigate the earth. (Philip Joshua, Secunderabad) 8. Which American catchphrase that was first used in the concerts of Elvis Presley to disperse crowds is used to connote that the show’s over or that the work has been done? (Daniel Murad, Kochi)