Deccan Chronicle

Rupay card usage jumps

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DC CORRESPOND­ENT The digital transactio­ns using RuPay cards have seen an exponentia­l growth over the last two months following the demonetisa­tion of high denominati­on currency notes with the volume and value of transactio­n rising multiple times compared to the previous months.

According to the data available with the National Payments Corporatio­n of India (NPCI), around 25.46 million transactio­ns worth `3,503 crore were done using the RuPay cards in November, which is more than double the transactio­ns done in past several months both in volume and value terms.

According to industry sources, the numbers could further rise in December to about 50 million transactio­ns amounting to `7,000 crore, which is nearly the double of the November figure.

The numbers are significan­t considerin­g the fact that only 35.65 million transactio­ns valuing `5,050 crore were executed using RuPay cards during the whole of FY16. There are currently 317 million DIGI DHAN RuPay cardholder­s in India with a majority of them (205 million) linked to bank accounts opened under the PM’s Jan Dhan Yojna. NPCI has set a target to take the total number of RuPay cardholder­s to 400 million in the next one year.

While a significan­t number of RuPay cardholder­s are still using it only at ATMs, the company is also focussing to bring more number of cardholder­s to ABHIYAN MUMBAI, DEC. 28 DIGITAL TRAINING 1.05 cr people trained 12 villages turned cashless in the country

UP topped in the highest number of merchant enrolment crossing 60,000 shopkeeper­s each.

(Between November 8 and December 26) ■ ■ 445% ■ RuPay card transactio­ns ■ Under the ‘Digi Dhan Abhiyan’, the Common Service Centres are training people in rural areas on various digital financial solutions 95% Point of Sale (PoS) transactio­ns the digital platform.

“RuPay – India’s own card payment network system is on a growth trajectory. When bulk of the RuPay cardholder­s shift from ATM-only channel to PoS channel as well, we can assume that RuPay has made a difference to the country. I would love to see the daily average PoS transactio­ns from about 2 million to 5 million in about a year’s time,” said A.P. Hota, MD of NPCI.

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