Deccan Chronicle

Plagiarism row back with Deepika’s latest Levi’s ad

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This is not homage this is intellectu­al theft! It’s so unfair to our wonderful production designer @shalzoid to have her work ripped off like that (sic).” She also stated that the copycat culture in India needs to be called out and cancelled. “You would think a foreign production company and director would know better. Are you so creatively bankrupt? What were you thinking? PS. contrary to what clickbait news headlines say, this has nothing to do with Deepika Padukone or anyone else in the cast (sic),” she added. Rupin Suchak, who is the production designer for the ad, also agreed to have been ‘inspired’ by

JUDGEMENTA­L HAI

KYA | A European artist accused the makers of

the dance studio while developing the set of the new Levi’s ad.

OLD HABITS DIE HARD

Film historian Imtiaz Baghdadi points out how earlier filmmakers used to call a copy as homage to another filmmaker or creator.

| The composer possibly around twenty-seven copied songs in his repertoire. Some of them that could reflect guilt were ironically called Dil ne churaya kyun, Neend churayee meri besides other hits such as Ek shararat hone ko hai

ANU MALIK

“Even Gulzar’s Angoor was a copy of Do Dooni Chaar. While Bollywood would shamelessl­y copy music and film scripts, the globalisat­ion and now the social media has ensured that such IPR thefts are caught rather easily,” he states. When the song Nashe si

MAHESH BHATT |

Several films creatively backed by Mahesh Bhatt have been clear remakes.

Among these are films such as the

1958-Hollywood blockbuste­r Houseboat, which was remade as the

1993-Bollywood hit Hum Hain Rahi Pyar Ke. The 1996-Sally Fields thriller Eye for an Eye was remade as the

1998-Bollywood film Dushman, the

1991-thriller Body Heat became the

2003-thriller Jism

chadh gayi from Befikre, released, it became the first Hindi movie song to cross 300 million views on YouTube. Suddenly it came under the radar of music lovers around the world. Many compared the song, which was composed by Vishal Shekhar and produced by

Michael Mcleary, to Junjou romantica, a song from an animated Japanese series. However, Vishal dismissed the similariti­es as an ‘uncanny coincidenc­e’, even while admitting, “There is no doubt that the first lines of both the songs are the same.”

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 ??  ?? of plagiarism. Flora Borsi, a photograph­er took to social media to point out the stark similariti­es with one of her works.
of plagiarism. Flora Borsi, a photograph­er took to social media to point out the stark similariti­es with one of her works.
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 ??  ?? Judgementa­l Hai Kya
Judgementa­l Hai Kya

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