F-Se­cure Port­fo­lio has right in­gre­di­ents

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“I f you can’t stop the threats, then at least you should have the ca­pa­bil­ity to de­tect, and you can start coun­ter­ing them.” On this note and see­ing the trends in Cy­ber Se­cu­rity, FSe­cure is of­fer­ing rapid de­tec­tion ser­vice (RDS), Which is at­tract­ing a great amount of trac­tion. This solution is very well demon­strated in the mar­ket for the cus­tomers. To know more DQ Chan­nels has oneon-one with Samu Kont­ti­nen, CEO of F-Se­cure.

What are the trans­for­ma­tions in F-Se­cure port­fo­lio with re­spect to re­cent cy­ber at­tacks?

F-Se­cure al­ready have a strong port­fo­lio; we have well built port­fo­lio in the end-point se­cu­rity. With re­cent cy­ber at­tacks, we make sure that our of­fer­ing cat­a­logue is equipped to meet the need. With our new prod­ucts, we can cover the pre­ven­tion and the de­tec­tion part; i.e., we have the pre­dic­tion ca­pa­bil­i­ties for the vul­ner­a­bil­i­ties. I think the port­fo­lio has the right in­gre­di­ents, th­ese ar­eas which needed to go deeper. We want to make in­te­grated plat­form ap­proach so that the cus­tomers would use F-Se­cure prod­ucts eas­ily. For ex­am­ple, now while us­ing an F-Se­cure prod­uct; more than one de­vice could be con­works nected for bet­ter se­cu­rity. So, that is the kind of trans­for­ma­tion we have done. Also we are now fo­cus­ing on ad­dress big en­ter­prises.

End point de­tec­tions is an emerg­ing mar­ket in In­dia, what is the cur­rent sce­nario here?

In­dia is not stand­ing out from the global trends. End point pro­tec­tion is a ma­ture mar­ket, but still it’s grow­ing here. Right now, there is sig­nif­i­cant thrust with many ini­tia­tives, for ex­am­ple Mo­bile bank­ing space is rapidly evolv­ing. So many peo­ple are us­ing the in­ter­net and pri­mar­ily with their mo­bile de­vices, not with the tra­di­tional lap­tops, the mo­bil­ity per­haps de­fines In­dia a lot.

How you see the mid mar­ket seg­ment in In­dia and what are the ini­tia­tives to tap them.

The mid-mar­ket seg­ment is a high level to serve, it is un­der­served. Ser­vice providers only pay at­ten­tion to the big en­ter­prises. But the mid-mar­ket is real mar­ket to be served. I re­ally want to pro­vide so­lu­tions to them. In In­dia, it could be fa­cil­i­tate by chan­nel and the partners. We have a lot of trade part­ner­ship in In­dia and we re­ally led a part­ner based busi­ness model. Our ecosys­tem right now com­prise of more than 200 chan­nel partners in In­dia.

What are the ini­tia­tives to strengthen the chan­nel?

It’s a two fold game; we have some partners for too long, we are con­tin­u­ously strength­en­ing those partners. Along with it we are ac­quir­ing new chan­nel partners as we are very am­bi­tious and grow­ing.

What would be the fo­cus ar­eas in the roadmap ahead?

We are fo­cus­ing on our prod­uct cat­a­logue on de­tec­tion and vul­ner­a­bil­ity man­age­ment. The paradigm shift in the mar­ket, the pro­tec­tion alone doesn’t courage, so need to have the de­tec­tion ca­pa­bil­ity, so that is very strate­gic for F Se­cure and su­per im­por­tant for the cus­tomers. Other fo­cus is; we want to part­ner with ser­vice ori­ented sell­ers and ser­vice providers, those com­pa­nies which are not only re-sell­ing F-Se­cure prod­ucts but they are also build­ing their own ser­vices on top of the tech­nol­ogy they re-sell.

In the APAC re­gion, In­dia, South East Asia, and Ja­pan are amongst the fastest grow­ing mar­kets for F-Se­cure. The com­pany fur­ther en­vi­sions build­ing on its lead­ing po­si­tion as a cy­ber­se­cu­rity player es­pe­cially in In­dia, with the na­tion’s dig­i­ti­za­tion drive gath­er­ing mo­men­tum. F-Se­cure aims to dou­ble its rev­enue ev­ery three years in the coun­try.

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