DQ Channels - - Mission Bharat - ANUSHRUTI SINGH anushrutis@cy­ber­me­dia.co.in

Ujjain, pop­u­larly known as City of Tem­ples and also known for Kumbh Mela and Jy­otir­ling - Ma­hakalesh­war Tem­ple is one of the holy places in In­dia. With pop­u­la­tion of not more than 8 lakh, Ujjain is still in need to be ex­plored for the IT sce­nario in Mad­hya Pradesh. One of the ma­jor is­sues of the city is the lack of In­dus­trial area and non avail­abil­ity of land to build an in­dus­trial area. Hence, IT in­dus­try is also strug­gling to flour­ish. How­ever, it is mostly fa­mous for tourism and Poha in­dus­try in the coun­try; IT mar­kets and trade is run­ning over quite a few places in the city. Free­ganj is one of them. This place is which is con­sid­ered as the busiest place in the city is an ed­u­ca­tional hub where IT mar­ket is also flour­ish­ing. Com­puter Deal­ers, traders and re­sellers mostly dealt in pop­u­lar com­puter brands.

IT deal­ers here in the city have ear­lier formed an as­so­ci­a­tion to cater traders and sell­ers ac­tiv­i­ties, is­sues and prob­lems re­lated to the busi­ness. The as­so­ci­a­tion which is called Com­puter Traders As­so­ci­a­tion of Ujjain is two decade old en­tity; how­ever with the strug­gling sce­nario has lost its charm and is no longer very much ac­tive in the ac­tiv­i­ties re­spon­si­ble for the growth of IT traders. Ac­tive mem­ber strength has been down sized to 30 to 40 mem­bers in­formed Shailen­dra Gandhi, owner of On­line Com­put­ers who presently acts as the Pres­i­dent of IT as­so­ci­a­tion in the city.

Ask­ing on the ac­tiv­i­ties of the CTAU he in­formed, “The as­so­ci­a­tion is not very ac­tive. We have not con­ducted a meet­ing even elec­tions are due for a long time.” Ac­cord­ing to him the rea­son be­hind IT trader’s non ac­tive­ness is the lack of IT busi­ness op­por­tu­ni­ties in the city. Also some of the busi­ness own­ers have shifted their trades to some other ver­ti­cals.

Sec­re­tary of the as­so­ci­a­tion Gau­tam Nigam, owner of the Sys­tem Con­trol also agrees with the same. “From a long time elec­tions has not been con­ducted in the as­so­ci­a­tion and we hope it will be con­ducted soon. Peo­ple are also not tak­ing in­ter­est and thus the num­ber of mem­bers has also de­clined.” In their opin­ion IT mar­ket in small cities are suf­fer­ing as there are no prof­its in the busi­ness be­cause of the less in­dus­tri­al­iza­tion.

The city also has sev­eral col­leges which in­cul­cate knowl­edge of sci­ence; Ma­hakal In­sti­tute Govt. Mad­hav Sci­ence PG Col­lege, De­was Road, Ujjain of Tech­nol­ogy, Ujjain En­gi­neer­ing Col­lege are some of them. While Vikram Uni­ver­sity and Ma­harshi Panini San­skrit Uni­ver­sity are some of the land­mark univer­si­ties in the city. De­spite of hav­ing so many col­leges and in­sti­tutes IT mar­ket is not very prom­i­nent.

An­other mem­ber of the as­so­ci­a­tion Som­vard­han Sule who owns busi­ness in Free­ganj named as PC Hut ad­vo­cates the sce­nario. Ac­cord­ing to him mar­ket con­di­tion is stag­nant through out sev­eral years and as­so­ci­a­tion also needs some re­ju­ve­na­tion. We traders are con­nected via a What­sApp group; when­ever there is some prob­lem; where we share our mat­ters and is­sues on the plat­form. But this is just tem­po­rary there must be some solid ground where traders can put up their thoughts and mat­ters.

Over­all, the IT traders here are in dire need of the right plat­form as the IT mar­kets here in Ujjain are scat­tered through out the city. Also, they seek some ini­tia­tives from the gov­ern­ment side in the field of com­puter hard­ware and soft­ware ser­vices so that IT in­dus­try could flour­ish in the city.

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