DROOMING UP THINGS

Droom or­gan­ises coun­try’s first Pre-owned Au­to­mo­tive Awards

Evo India - - CONTENTS -

In­dia’s first ever awards for play­ers in the pre-owned mar­ket

DROOM, ALONG WITH KPMG, or­gan­ised In­dia’s first pre-owned au­to­mo­bile awards, to cel­e­brate the suc­cess of the thriv­ing pre-owned au­to­mo­bile in­dus­try. The award func­tion had dig­ni­taries from the auto in­dus­try as jury mem­bers.

The cer­e­mony re­ceived 110 plus nom­i­na­tions from more than 35 Orig­i­nal Equip­ment Man­u­fac­tur­ers for its four main cat­e­gories. These cat­e­gories: Buyer’s Choice, Deal­ers’ choice, Jury’s choice, and Best of Droom, were fur­ther clas­si­fied into 10 sub-cat­e­gories, with awards given us­ing mul­ti­ple method­olo­gies in­clud­ing votes from both deal­ers and buy­ers.

In at­ten­dance were in­dus­try doyens like Sachin Mun­jal, chair­man, Hero En­ter­prise, and Jagdish Khat­tar, for­mer MD, Maruti Udyog Ltd. Along with live per­for­mances, the cer­e­mony also wit­nessed the launch of San­deep Aggarwal and Ra­jiv Makhni’s Orange Book Value (OBV) book.

Hero Mo­to­corp was awarded ‘OEM of the Year’ for bag­ging the most awards in­clud­ing ‘Most Sold Bike on Droom’, ‘OBV High­est Re­sale Scooter of the Year’ and ‘Jury’s Choice Elec­tric Scooter of the Year’. The Honda City took home the ‘Buyer’s Choice Sedan of the Year’ while the Mercedes-Benz C-Class was crowned the Dealer’s Choice Lux­ury Car of the Year.

In­dia is the third largest au­to­mo­bile mar­ket in the world and since 2013, the num­ber of used ve­hi­cles sold has been higher than that of new ones.

The Droom Pre-Owned Au­to­mo­tive Awards was con­cep­tu­alised by San­deep Agar­wal (Founder and CEO, Droom) to make own­ing a pre-owned ve­hi­cle cel­e­bra­tory and give own­ers a sense of joy and pride. ⌧

Top: Honda Ac­tiva awarded ‘Most sold scooter’on Droom. Left mid­dle: Honda City awarded ‘Sedan of the Year’. Left: San­deep Aggarwal, CEO& Founder of Droom

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