Hindustan Times (Amritsar)

Tom Hardy, Design management professor, SCAD

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Design management professor Tom Hardy exemplifie­s the caliber of exemplary SCAD faculty. Before coming to SCAD in 2011, Hardy spent 22 years at IBM as an award-winning industrial designer, design manager and Corporate IBM Design Program Director.

“SCAD faculty are a combinatio­n of career academics mixed with industry profession­als who have internatio­nal experience across multiple major organisati­ons,” Hardy says. “Our chair of design management, John Denham, worked at Proctor & Gamble and Conagra Brands. Professor Christine Fish designed for Fossil Watches and lived in Berlin. Industrial design professor Hari Nair worked with Whirlpool Corporatio­n for over ten years, including as VP Whirlpool India and Director, Global Consumer Design Asia. SCAD faculty are sensitive to the internatio­nal student experience and cultivate an internatio­nal mindset in the classroom.”

In 2020, the prestigiou­s Red Dot Design Rankings placed SCAD as the No. 1 University in the U.S. for the fourth consecutiv­e year. Essential career preparatio­n has resulted in a superior alumni employment rate. In a recent study, 99% of SCAD graduates were employed, pursuing further education, or both within 10 months of graduation. SCAD provides students and alumni with ongoing career support through personal coaching, alumni programs, the SCADamp profession­al presentati­on studio and more.

Hardy further states, “Our students have a tremendous track record of getting great jobs with top drawer companies. The big design management consultanc­ies, like McKinsey, Bain, and Ernst & Young, all understand that thinking like a designer to solve problems adds value to their business strategy. Companies such as IBM and Google employ our students upon graduation in the UX field, in research and strategy. We have a significan­t group of SCAD alumni working across key brands. Some of them come back to SCAD as design alumni mentors.”

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