BUFFERING ISSUES ANGER INDIAN FANS

The stage was all set for the opening ceremony and most Indian fans were getting ready for the moment when the World Cup would spring to life. If you were watching on Sports18, on your TV screens, you were fine. But if you, like many Indians, decided to stream the event on the Jiocinema app or website, then you were in trouble. The stream, for reasons that were not immediately clear, would just keep buffering after every few seconds for most users and that made the #Worldsgreatestshow an unwatchable experience. Following the issues, Jiocinema asked users to upgrade their app but that didn’t help either. It was fine while the studio show was on but as soon as the broadcast would shift to live action, the buffering would resume. Viacom18 Media, that owns the television broadcast and streaming rights to Fifa World Cup, had decided to show the games on its Jio Cinema app because it already has a high app download user base.