NTPC’s free comic for kids to highlight power generation, conservation
PRAYAGRAJ: The National Thermal Power Corporation (NTPC) has come out with a comic book in association with Amar Chitra Katha, so that children can learn the significance of electricity and its conservation without bigsounding words and jargon.
‘Meet The Bijlees’, brought out in both Hindi and English languages, attempts to present a panoramic view of NTPC’s presence across the energy value chain. It provides an opportunity to children to learn about what goes into generating electricity, how it reaches our homes, and why it is important to conserve electricity, said Meja Urja Nigam Private Limited (MUNPL) DGM (HR-Prayagraj) Navneeta Shome. MUNPL is a joint venture of NTPC Ltd and Uttar Pradesh Rajya Vidyut Utpadan Nigam Limited (UPRVUNL).
The comic book presents the journey of NTPC with its commitment to provide affordable, reliable, cleaner and greener energy, she explained.
NTPC Ltd, one of India’s largest integrated energy players, has taken the comic route to raise awareness among children in their early school years about the importance of using the resource judiciously, said Shome. The story moves forward with a conversation between siblings Tanu and Manu Bijlee and their parents who are associated with the power industry. Throughout the comic book, NTPC elucidates the transmission of electricity from power plants to the grids and then to the households.
“The comic book which can be downloaded for free from https://www.ntpc.co.in/ provides an interesting platform to capture the children’s attention to a complex but interesting subject and imparts knowledge about not only electricity generation but also its safety aspects which is of practical use in our everyday lives, thereby making it far more pertinent for the younger lot,” Shome said. ‘Meet The Bijlees’ also enlightens children about non-renewable sources of energy like coal, oil and gas which is limited in quantity and highlights the skewed supply-demand ratio. The last part of the comic briefs children about NTPC’s initiatives to produce 30% of its energy with the help of non-fossil fuels by 2032.
The comic also focuses on the company’s concern about the environment and informs the readers about the power major’s goal to plant over 34 million trees in and around its power stations and its massive drives to save electricity every year. The comic also highlights NTPC’s collaboration with Ola, and Zoomcar to diversify the electric charging infrastructure across the country and the power major’s road map in bringing about the electric vehicle revolution in India.