SRCC students help potters amid lockdown
Like most businesses across the globe, potters, too, have been hit hard by the lockdown. And with their savings getting exhausted, an initiative run by DU students that aims at generating business for them came as a ray of hope in their lives.
“Given the fact that their income has dried up, we decided to invest in social media marketing with the plan to take pre-orders and provide an immediate source of income to the potters,” says Rohan Kohli, a student of Shri Ram College of Commerce (SRCC).
Based on digital marketing and contactless payments, the initiative is a brainchild of SRCC’s Rivaayat society, and the students plan to deliver the orders by June end. “We are collecting pre-orders through e-commerce and online sources such as Instagram and Facebook, and have listed the products on more than 15 e-commerce platforms. Payments are being made online,” says Tania Agarwal, another member of Rivaayat.
Delighted to have the support of these kids, Ganga Sahay Prajapat, a potter from Alwar, Rajasthan, says, “Bachche is time par humare baare main soch rahe hain, isse badh kar kya ho sakta hai.” And Gajraj Singh, a potter from Palwal, Haryana, adds, “Abhi yeh bachhe hi humara sahara hain. Inka main shukraguzaar hun.”