Hindustan Times (Lucknow)

SOMETHING WOMEN CAN BANK UPON

- Bindu Ananth and Amy Jensen Mowl

THE MAJORITY OF INDIAN WOMEN HAVE BEEN FINANCIALL­Y INCLUDED ... THE GAINS MUST NOW BE EXTENDED TO FIELDS SUCH AS CREDIT AND INSURANCE

For the first time, the majority of Indian women have been financiall­y included. Fresh data show that the proportion of Indian women with individual accounts in formal financial institutio­ns (primarily banks) reached 61% in 2015, a sharp increase from 48% in 2014, lagging men by only eight percentage points. A close look at these numbers reveals opportunit­ies and challenges to build on this victory.

The Intermedia India Financial Inclusion Insights (FII), an annual, nationally representa­tive survey, confirms that both individual­s and households show growth in bank registrati­on, largely driven by the government’s Pradhan Mantri Jan Dhan Yojana (PMJDY), with its emphasis on individual accounts. The FII survey found that individual bank account ownership in India increased from 52% in mid-2014 to 63% in mid-2015. These encouragin­g numbers suggest financial inclusion is widening to reach the most vulnerable adults in India. Additional­ly the gender gap has decreased, as Indian men experience­d an increase of nine percentage points, from 60% to 69% in the same period. These data mirror other recent studies such as Anjini Kochar’s finding that business correspond­ents (BCs) have increased the savings of both landowning and landless households in India; with the savings of the landless increasing more than those of landowning households. She explains this difference in terms of the fact that access to a BC increased the wage income and hours of work of landless households, particular­ly those of women.

So, what does this mean for the broader pursuit of economic empowermen­t for women in India? We looked at evidence from multiple studies and the conclusion­s are clear — women and their families benefit greatly from individual account ownership. Esther Duflo’s study of South African pensions reveals that when the pension recipient is a woman in the household, it translates into strong health effects for girls in the family. Pascaline Dupas, in her work in Kenya, shows that access to fairly simple savings tools has a significan­t impact on health-related investment­s of families. Silvia Prina, in a randomised experiment in Nepal, offered flexible savings accounts to femalehead­ed households with no opening, deposit or withdrawal fees. After one year, the study found that 80% of those offered the account opened one and used it actively. After one year, household assets had increased by 16%. All these studies strongly suggest that the gender of the account-holder matters and drives differenti­al outcomes for the family.

This achievemen­t for women should now be extended to the remaining 39% of them. For women, some of the features valued most in formal accounts are trust, privacy, and security from theft and harassment. In the FII data, PMJDY holders reported experienci­ng issues with transactio­ns and account terms. Specifical­ly, they were more likely to complain about banks deducting fees without informing them, and a decrease in available account funds due to mishandlin­g or fraudulent activities.

A commitment to customer protection in implementa­tion, and thinking through women’s needs at all stages, are one way to ensure sustainabl­e growth and outreach.

Women also face a stark “digital divide”. To date only 44% of women — compared to 75% of men — own an individual mobile phone, and the simple difference between owning a phone and being able to “borrow one” plays a significan­t role in women’s technologi­cal skills developmen­t and privacy in financial transactio­ns.

The gains must be extended to other financial services such as insurance and credit. In this same FII survey, only 15% of women reported having a financial plan for unexpected events. Inability to deal with these events can be devastatin­g for them. Bindu Ananth is Chair of the IFMR Finance Foundation and Amy Jensen Mowl is its Financial Inclusion Specialist The views expressed are personal

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