PIYUSH PANDEY APPOINTED OGILVY’S GLOBAL CCO

WPP Plc.-owned creative agency, Ogilvy and Mather, has appointed Piyush Pandey as its global chief creative officer (CCO), effective 1 January 2019, the company said on Wednesday. The position was lying vacant since July after the agency sacked its worldwide CCO, Tham Khai Meng, following charges of misconduct. Pandey is currently serving as executive chairman and creative director, Ogilvy South Asia. “We could not be more thrilled that Piyush will be serving as our chief creative officer, worldwide, and my creative partner. Creativity has and will always be at the heart of the Ogilvy brand and culture. Piyush is the perfect leader to shepherd that legacy as we continue to focus on making brands matter,” said John Seifert, chief executive, worldwide, Ogilvy, in a statement.

MINT/FILE ▪ Piyush Pandey FLY BLADE SET TO TAKE OFF FROM MUMBAI Come March, booking a seat on a helicopter will be just a tap of an app away. Fly Blade, the largest arranger of helicopters for civilian travel in the US, is starting its helicopter services in the country through a joint venture with local venture capital firm Hunch Ventures. The new company, Blade India, will offer intercity helicopter services, though it will be initially available only in Mumbai. Flights would depart from Juhu and Mahalaxmi, connecting with heliports in Pune and Shirdi. It aims to eventually offer services on intracity routes.